You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Michael PelzMP

Michael Pelz

CPO | CMO | Interim Manager | Sr. Product Owner

€950/day
München, DE
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Michael

I am a leader who builds brands, scales digital products, and transforms complex markets into clear strategic opportunities. With my experience in leadership positions, high-growth environments, and digital transformation programs, I focus on achieving measurable market impact through positioning, storytelling, and disciplined execution.

Feel free to contact me. No obligation. I look forward to any exchange.

Best regards, Michael Pelz
  • German

    Native or bilingual

  • Spanish

    Basic

  • English

    Fluent

Can work on-site
München (up to 50km), Berlin (up to km)

Experience

  • Pro7Sat1.Media SE
    Portal Relaunch of all Channel Websites like Pro7, Sat.1, Sixx and Kabel1
    PRESS AND MEDIA
    September 2022 - July 2023 (10 months)
    München, Germany
    Leading the relaunch of the channel websites of the Pro7 Sat.1 Group, managing complex project dynamics and coordinating with various stakeholders, including alignment with top management.
    Product Management Project Management
  • LEONET AG
    Interim Head of Digital Strategy
    TELECOMMUNICATIONS
    July 2021 - March 2023 (1 year and 8 months)
    Development of a mobile-first portal that harmonizes customer centricity, ease of use, and increased sales. Analysis of customer groups and derivation of their respective needs. Conception of user flows and creation of wireframes. Management of the development agency, steering of the SEO agency, and close collaboration with the brand agency.
    Leadership Project Management Social Media Online Marketing Web Marketing Scrum
  • Pro7Sat1 Media SE
    Interim Project Lead Digitalization
    ENTERTAINMENT AND LEISURE
    September 2018 - May 2020 (1 year and 9 months)
    München, Germany
    TASK:
    Galileo, arguably Germany's most famous TV show, aims to win back lost TV viewers digitally with a product relaunch of its website and app.

    APPROACH AND RESPONSIBILITY
    1. Implementation of requirements in Scrum sprints. Iterative execution based on the Build, Measure, Learn principle.
    2. Leadership of the product team of over 20 directly involved employees from software development, UX & Design, Marketing, and CRM.
    3. Implementation of data-based analysis tools for steering product development.
    4. Conducting Design Sprints and prototype tests and transferring the results into the backlog.

    RESULT
    Number of downloads of the new apps within the first two months exceeding 100,000.
    Increase in time on site spent by over 21%.
    Successful import of over 18,000 clips into the presences.
    Product Management Software Development App Web SEO Mobile Design

Recommendations

Be the first to recommend Michael

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Diplom Kaufmann (FH)
    University of Applied Sciences for Economics Berlin
    2005
  • Design Thinking Master
    Brainbirds
    2020

Certifications

  • Design Thinking Master
    Brainbirds
    2019
  • NLP Trainer & Coach
    NLP Nielsen Institute
    2007

Skill set

Categories