About Michael
French
Native or bilingual
Experience
- Projet personnelCreation – Artificial Intelligence Platform for SEO, GEO, and Web AutomationJanuary 2026 - June 2026 (5 months)Creation and development of web applications designed to help companies improve their online visibility through artificial intelligence.The project is based on several complementary modules:• Automated SEO Audit• GEO Audit (Generative Engine Optimization) to optimize visibility with AI engines like ChatGPT, Gemini, and Claude• Website technical analysis• Automatic detection of optimization opportunities• Generation of personalized recommendations• AI-assisted content creation• Conversational AI assistant dedicated to websites• Digital project managementThe application analyzes website performance and provides concrete recommendations regarding:• Natural Referencing (SEO)• Referencing in generative engines (GEO)• Page structure• HTML tags• Internal linking• Technical performance• User experience• Editorial contentThe goal is to enable companies, freelancers, and e-commerce businesses to quickly identify levers for improving their visibility and automate certain low-value-added tasks.Technologies Used:PHP, JavaScript, HTML, CSS, OpenAI API, Generative Artificial Intelligence, SEO, GEO, Automation, Data Analysis.Result:Creation of a platform capable of assisting companies in their digital visibility strategy by combining artificial intelligence, natural referencing, and marketing process automation.
- Crêperie Chez Marcel à Bristol (Royaume-Uni)Shopify E-commerce Store Connected to a Logistics Center (3PL)October 2025 - June 2026 (8 months)Design and development of a Shopify store for the UK market.Achievements:- Shopify Configuration- Product and Bundle Management- UX and Conversion Optimization- 3PL Logistics Connection- Automated Order Management- Google Analytics Integration- SEO OptimizationResult: Fully automated e-commerce platform from order to shipment.
- Site IntelligentCreation – AI, SEO, and Web Automation ExpertAugust 2025 - June 2026 (10 months)siteintelligent.frCreation of a platform dedicated to integrating artificial intelligence into websites and business processes.Tasks Performed:Development of intelligent websitesIntegration of ChatGPT and AI assistantsAutomation of SEO content creationDevelopment of SEO analysis and audit toolsImplementation of conversational chatbotsNatural referencing optimizationMarketing automation and lead generationStrategy and business managementTechnologies:PHP, JavaScript, HTML, CSS, OpenAI, AI API, WordPress, SEO.The platform also includes an expertise orchestration system. When creating a project, artificial intelligence identifies the main needs and automatically recommends the relevant expertise to mobilize. Each expertise is based on reasoning models, specialized prompts, and analysis criteria adapted to the field. This architecture allows combining multiple expertises within the same project to obtain more comprehensive recommendations that closely resemble the work of a team of specialized consultants.
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Education
- DUT in Marketing TechniquesIUT1997
- Master's in Management SciencesIAE1999Option marketing