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Meryem SouaMS

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Freelancer profile translated to English.
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About Meryem

Social media shouldn't be an "add-on," but a pillar of your brand strategy.

I help businesses build a powerful and cohesive social media ecosystem. From strategic thinking to content creation, I design action plans that attract the right audience, strengthen brand image, and generate concrete results.

Content strategy, positioning, editorial calendar, influencer campaigns, or profile optimization: I transform your social media into a true lever for growth and visibility.

Let's discuss your goals and build a digital strategy aligned with your ambitions.
  • French

    Native or bilingual

  • English

    Fluent

  • Arabic

    Native or bilingual

Can work on-site
Nice (up to 50km)

Experience

  • STUDIO RÉVERBÈRE
    Content and Influencer Strategist
    TELECOMMUNICATIONS
    January 2025 - December 2025 (11 months)
    Montréal, Canada
    • Design of creative digital strategies, targeting a variety of audiences (B2C)
    • Design of editorial calendars and supervision of content creation
    • Implementation of influencer strategy
    • Organization of events and marketing activations
    Marketing d'influence Stratégie réseaux sociaux Stratégie de communication
  • Hopscotch
    DIGITAL AND INFLUENCE MANAGER
    WINE AND SPIRITS
    November 2022 - July 2024 (1 year and 8 months)
    • Design of creative digital strategies, targeting a variety of audiences (B2C and B2B) in the agri-food, wine, and lifestyle sectors.
    • Coordination of the design and implementation of digital communication plans.
    • Implementation of influencer campaigns and events.
    • Management of budgets, performance reports, and timelines.
    • Clients: Les Avocats du Mexique, Les vins Chablis, Les vins de France...etc
    Marketing d'influence Evénementiel Digital Strategy
  • AGENCE NOBRAINER
    DIGITAL STRATEGIST AND INFLUENCE MARKETING
    January 2021 - October 2022 (1 year and 9 months)
    • Design of social media strategies for various industries (B2C, B2B).
    • Clients: Corbeil Électroménagers, Slice and Soda, Distinctive Appliances, Bien Chez Soi, Asko, Groupe Amiel.
    • Ideation and supervision of editorial calendars (Instagram, Facebook, LinkedIn).
    • Supervision of social media content creation and production.
    • Design and management of influencer marketing campaigns, across Canada.
    • Clients: Corbeil Électroménagers, Blomberg Appliances.
    • Implementation and management of media/sponsorship campaigns (Facebook, Instagram, LinkedIn).
    • Design and management of field activations for the general public and corporate clients.

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Education

  • Bachelor of Business Administration
    ESG UQAM School of Management
    2018
    Baccalauréat en gestion
  • null
    Institut des Hautes Etudes Commerciales IHEC
    2015

Skill set

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