Mert Senturk

My time at Oliver was primarily focused on Aberdeen Investments and Baringa, where I was involved across a broad range of brand and campaign work. This included developing and evolving brand identities, creating concepts from the ground up, and exploring multiple creative routes to bring ideas to life. I worked hands-on from initial thinking through to execution, ensuring consistency across touchpoints while adapting the work to different formats and channels. The role required a balance of strategic thinking and craft, shaping ideas that were both conceptually strong and visually refined.

I worked closely with the team at Oddity to help shape and develop the brand identity from the ground up, translating the core idea into a cohesive system across multiple touchpoints. My role covered both concept development and hands-on execution, ensuring consistency and clarity throughout.

I worked closely with the team at AMV BBDO on brands including Maltesers and Walkers, contributing to the development and rollout of campaign and brand assets across multiple touchpoints. My role spanned concept development through to execution, translating creative ideas into clear, cohesive visual systems across film, digital, social, and OOH.