Freelancer profile translated to English.
Back to original languageAbout Merit
Dutch
Native or bilingual
Can work on-site
Haarlem (up to 50km)
Experience
- The Content Game,FounderDIGITAL AND ITApril 2021 - Today (5 years and 3 months)Haarlem, Netherlands(SEO/GEO-)Copywriting for various clients, such as: RITUALS (2022), ABN AMRO (2023), Otrium (2024), Rabobank (2024) & Greystar (2025) Content strategy, Content management for Salesforce, skills=[]
- Salesforce,Freelance Senior Content StrategistJanuary 2022 - January 2025 (3 years)Amsterdam, NetherlandsOwner of the NEMEA social and SEO strategy, with own ROI/KPI framework and focus on results. Built the social workflow, content calendars and tone of voice (NL + freelancers), and led Thought Leadership campaigns via Sprout in collaboration with global teams. Result: top-performing social performance and content metrics within the organization.
- Vrije Universiteit,Member Advisory Board CIWJanuary 2023 - Today (3 years and 6 months)Amsterdam, NetherlandsIn this role, I represent the professional field and provide advice, both requested and unrequested, on the alignment of the study curriculum with current practical developments.
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Education
- MScVrije Universiteit AmsterdamMSc
- BScVrije Universiteit AmsterdamBSc