Freelancer profile translated to English.

Description

I help entrepreneurs and brands translate their story into a strong and recognizable visual identity. As a graphic designer and owner of Meer Designstudio, I design everything from logos and complete brandings to print materials, packaging, social media visuals, and presentations.

With a background in both graphic design and fashion, I combine creativity with a sense of detail and form. I work meticulously, think strategically, and ensure that every design is not only beautiful but also accurate and effective.

Whether it's a new brand, a rebranding, or individual graphic elements: I create visual solutions that suit your target audience and ambitions.

Industry field of expertise

Languages

Dutch
Native or bilingual
English
Conversational

Workplace preferences

Remote only

Primarily works remotely

Meer Designstudio
Graphic Designer
DIGITAL AND IT
January 2022 - Today (4 years and 5 months)
Utrecht, Netherlands
Meer Designstudio stands for well-thought-out visual creations with attention to the story behind a brand.
From logo and visual identity to custom graphic design: I help entrepreneurs and brands with an appearance that is right and grows with them.

With experience in sports, fashion, baby brands, retail, education, and hardware, I work for both established brands and growing companies.

Collaborations with, among others:
Nike • Easywalker • Avery Dennison • Brooks Running • i-did • Reisbureau 't Gooi
Logo Design Branding & Visual Identity Graphic Design (print & digital) Social Media Design & Templates Print Design (brochures, packaging)
Lodger
Designer - Stylist
RETAIL (SMALL BUSINESS)
January 2017 - January 2021 (4 years)
Woerden, Netherlands
▸ Design & Styling
Part of the design team, responsible for developing artworks for collections, including patterns, designs, and size specifications.

▸ Graphic Design
Development of in-store materials for shop-in-shop concepts and trade shows.
Design of corporate identity materials, including brochures, advertisements, presentations, and website content.
Support for the sales and marketing team with various online and offline communication tools.
Responsible for the visual appearance of multiple trade shows.

▸ Photography
Organization of product and lifestyle photoshoots.
Artwork print design Graphic Design Social Media Website Content
Little Mini
Designer Little
RETAIL (SMALL BUSINESS)
January 2013 - Today (13 years and 5 months)
Utrecht, Netherlands
For Little Mini, I was responsible for the entire process, from concept to sales. I selected factories, designed all prints and models, and determined sizing and fit. I also supervised the production process and monitored quality.

I also developed the website and social media channels and was responsible for sales and communication.

▸ Design of all prints and models
▸ Sizing and fit
▸ Arranging production with factories
▸ Realizing website, social media, and sales
Fashion Designer Print Design Product Design Web Design Content Marketing

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hbo
Academie Artemis
2008
Allround Styling
mbo
Grafisch Lyceum Rotterdam
2005
Grafisch Vormgever

Merel S.

Graphic Designer | Branding & Visual Identity

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