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Memouna D.MD

Memouna D.

UI/UX & CRO Designer | Webflow • WordPress

€350/day
1 project
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Memouna

Today, AI or a template can create generic designs with two clicks. But a website that captures attention, retains users, and converts them into customers requires strategy, psychology, and flawless technical execution.

As a UI/UX designer & CRO specialist, I craft high-end, clean, and structured web platforms specifically designed to maximize your conversions and leads.

My expertise for your business:

UI/UX & CRO Strategy: Analyzing friction points, optimizing layouts, and structure to naturally guide the user's eye towards your call-to-action buttons.

Brand Identity & Design: Creating custom interfaces on Figma, respecting your brand's style and user expectations.

Low-Code Development & Agency Websites: Cutting-edge integration on Webflow, WordPress, and Framer. I also design advanced agency architectures by completely removing the 'robotic effect' of AI to deliver a human, fluid, and lively experience.

My Tech Stack:

  • Design: Figma
  • Platforms & Code: Webflow, WordPress, Framer, Node.js
  • Data & Tracking: Google Analytics 4 (GA4), Google Tag Manager (GTM)

What we will accomplish together:
  • Modernize your brand image to inspire immediate trust.
  • Optimize your Landing Pages to lower your acquisition costs.
  • Implement clear tracking to precisely measure your performance.

Let's discuss your redesign or optimization project. Contact me directly to talk about your goals.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Freelance
    UI/UX Designer & CRO Specialist
    DIGITAL AND IT
    June 2023 - Today (3 years and 2 months)
    Paris, France
    Since 2023, I have assisted clients in France, Sweden, and the USA — from startups launching their business, e-commerce stores looking to increase sales, to tech agencies and consultants aiming for a strong online presence.

    ✦ Guester | Rental Management Startup, France
    Complete redesign and structuring of this WordPress platform. I refined the user journey and simplified navigation to eliminate friction, enabling property owners to understand the offering and contact immediately.

    Tools: WordPress, Elementor, UI/UX Design, CRO

    ✦ Kado Drinks | E-commerce, Sweden
    Interface design and e-commerce website development for a premium beverage brand. I created a minimalist design on Figma and optimized the entire purchase funnel to make ordering simple and smooth.

    Tools: Webflow, WooCommerce, Figma, UI/UX Design, CRO

    ✦ DolphinOps | AI & Automation Agency, USA
    Managed design and front-end integration for high-traffic landing pages. My primary role was to design advanced web interfaces linked to technical workflows, ensuring the overall experience remained human, fluid, and responsive, without the rigid or robotic feel of AI.

    Tools: Webflow, Framer, Node.js, UI/UX Design, Make

    ✦ Human Fidelity | Executive Coaching Firm, Sweden
    Created a high-end digital presence for an executive coaching firm in Scandinavia. I envisioned a clean and sophisticated aesthetic that inspires immediate trust in executive profiles, and integrated a direct booking system for effortless session scheduling.

    Tools: WordPress, Figma, UI/UX Design, Conversion Strategy
    Webflow Wordpress Site CRO UI/UX Design Web Design
  • Wordbrew
    UI/UX Designer & WordPress Developer
    CONSULTING AND AUDITS
    September 2023 - May 2024 (7 months)
    New York, United States
    I joined Wordbrew as a UI/UX designer to craft high-performing web interfaces for international clients based in New York.

    What I did:
    In-depth analysis of user needs and UI trends to inform every design decision. Creation of visually captivating wireframes and interfaces on Figma, optimized for SEO and conversion. WordPress development with custom design integration, plugins, and responsive design.
    Remote collaboration with multidisciplinary teams in English, managing complex projects with precise deliverables and tight deadlines.

    Tools: Figma, WordPress, Adobe Suite, WordPress Plugin, Web Design
    UI Web Design Figma Mockup Web Development Web Design Brand Content
  • Bech Design
    Webflow Designer & E-commerce Integrator
    E-COMMERCE
    March 2023 - October 2024 (1 year and 6 months)
    Suède, Sweden
    Freelance mission for Haus type, a Swedish e-commerce brand in the high-end interior design and home sector.

    Design and development of the e-commerce site on Webflow: wireframes on Figma, captivating interface design faithful to the brand identity, complete Webflow integration with CMS, product pages, and a conversion-optimized purchase flow.

    Analysis of client needs and competition to position the brand visually. Custom HTML/CSS integration, on-page SEO optimization, and mobile-first responsive design.

    Remote collaboration with the Swedish team, autonomous management of deliverables and client feedback.

    Tools: Webflow, Framer, Figma, HTML/CSS, Adobe Suite, Framer CMS
    Webflow Figma Digital Illustration UI Web Design E-commerce

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Education

  • Web Development & Programming
    Ecole 42 Paris
    2019
    Développement web, algorithmique et programmation. Formation par les pairs, projets concrets en conditions réelles.

Skill set

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