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Mélissa BordeMB

Mélissa Borde

Web designer & Art director

€400/day
Lons-le-Saunier, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mélissa

Web designer and art director, I create brand identities and websites designed to convert, not just to be beautiful.

I support startups, scale-ups, SMEs, and agencies from brand strategy to launch: strong artistic direction, clear interfaces, and consistency across all media.

Creative at heart & rigorous in execution.

  • Design & Interfaces
- Figma mockups, UI design, website redesign, landing page, showcase website, design system, responsive adaptation.

- Site architecture, user journey, wireframes, prototype.

  • No-code Development
Design and launch of websites on Framer: animations, interactions, CMS. Also WordPress and Wix Studio.

  • Brand Identity
Brand strategy, logo creation, complete graphic charter, brand guidelines, art direction.
Illustrator is my best friend.

  • Content & Visibility
- Complete SEO strategy: keyword and search intent research, SEO-optimized writing, technical SEO (structure, markup, indexing, performance), readability and accessibility, local SEO.

- Performance monitoring and analysis via Google Search Console and Google Analytics (GA4).

- Google My Business optimization, social media templates and variations, print communication materials.

Trained in writing and copywriting before graphic design, I write as much as I design: each project starts with a strategy and a clear message before becoming an interface.

Based in Bourgogne-Franche-Comté, I work remotely across France. Travel possible to Lyon, Dijon, Besançon, and the Jura region.
  • French

    Native or bilingual

  • Spanish

    Native or bilingual

  • English

    Fluent

Can work on-site
Lons-le-Saunier (up to 50km), Dijon (up to 50km), Lyon (up to 50km), Dole (up to 50km), Besançon (up to 50km)

Experience

  • Les Messes Basses
    Graphic designer and web designer
    DIGITAL AND IT
    June 2024 - Today (2 years and 2 months)
    Lons-le-Saunier, France

    I transform ideas into identities, and identities into experiences. Every brand tells a story. My role is to make it visible, readable, and unforgettable.

    • BRANDING
    I build clear, consistent, and memorable brands. You don't just need a "pretty logo", but a strong identity that tells your story, builds trust, and sets you apart long-term.

    - BRAND STRATEGY
    - ARTISTIC DIRECTION
    - LOGO & VISUAL SYSTEM
    - GLOBAL CONSISTENCY

    • WEBSITE
    A website is not just a showcase, it's a strategic tool. It structures your message, guides your visitors, and turns their interest into action. Every page, every word, has a specific role. And nothing should be left to chance.

    - SITE ARCHITECTURE & UX
    - UI DESIGN
    - SEO WRITING & REFERENCING
    - WEB DEVELOPMENT

    • SOCIAL MEDIA
    Posting more is useless if you don't post better. Social media is a lever for visibility, credibility, and sales, provided you have a real strategy. I create content that establishes your expertise and attracts the right clients.

    - EDITORIAL STRATEGY
    - CONTENT CONCEPT
    - DESIGN & TEMPLATES
    - ORGANIZATION & PLANNING

    • VARIOUS MATERIALS
    Your communication doesn't stop at social media or your website. Every medium, print or digital, is an extension of your brand and must tell the same story, with the same level of quality.

    - PRINT MATERIALS
    - DIGITAL MATERIALS
    - INTERNAL TOOLS
    - PRESS RELATIONS
    freelance graphic designer Logo design SEO Writing Website creator Website creation
  • MB Press
    Writer, copywriter, and press officer
    CONSULTING AND AUDITS
    January 2022 - June 2024 (2 years and 5 months)
    Dijon, France
    • Content writing: communication materials, catalogs, product descriptions, articles in web magazines or company magazines.
    • SEO Optimization: online referencing work through writing techniques, identification of keywords and search intents, semantic cocoons...
    • Strategic advice, Communication & Marketing
    • Press relations: writing press kits and press releases, sending press kits, organizing press presentation events
    Web writing SEO Writing Press relations Copywriting Communication Strategy
  • TACTIO FRANCE
    Communications Manager
    CONSULTING AND AUDITS
    November 2015 - January 2021 (5 years and 2 months)
    Issy-les-Moulineaux, France
    • COMMUNICATION / SALES
    Writing of the commercial brochure, articles for TACTIO Magazine, translations (French/Spanish – Spanish/French), interviews with Tactio Magazine clients, search for partnerships with Chambers of Commerce, agenda of professional events and trade shows.

    • LOGISTICS
    Organization of travel for various employees (sales representatives, analysts, consultants, and executives), participation in the organization of annual conventions.
    Copywriting Partnerships Event management Spanish French Translation Communication Strategy

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Education

  • Master/MBA - International Business School of Management
    ISEG BUSINESS SCHOOL
    2014

Certifications

  • Digital Marketing
    OpenClassrooms
    2022
    Digital Marketing Digital Marketing Strategy
  • Google Analytics
    OpenClassrooms
    2022

Skill set

Categories