Freelancer profile translated to English.
Back to original languageAbout Melissa
My name is Mélissa and I am a multi-talented project manager!
Graduated with a master's degree in communication and public relations from Laval University, Quebec, I completed most of my graduate studies through work-study programs, which allowed me to combine theoretical learning with practical experience. I also had the opportunity to work alongside startups, where I actively contributed to developing innovative strategies and meeting the challenges specific to dynamic and constantly evolving environments.
As a project coordinator specializing in communication and marketing, I offer comprehensive support to help brands and companies achieve their goals successfully. My services cover a wide range of expertise:
- Advertising campaign management: digital, influencer, UGC (user-generated content), and traditional.
- Custom content production, adapted to the brand's identity and needs.
- Public relations, to enhance my clients' visibility and credibility.
- Brand strategy, to build a strong and coherent image.
- Event organization, to create memorable and engaging experiences.
I am involved at every stage of projects, from planning to execution, ensuring rigorous management and harmonious coordination between the various stakeholders.
My goal: to provide creative, strategic, and tailor-made solutions to maximize the impact and reach of communication actions. 🚀
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Orléans (up to 10km), Marseille (up to 50km), Bordeaux (up to 50km), Lyon (up to 10km)
Experience
- VOICE INFLUENCEPROJECT COORDINATORENTERTAINMENT AND LEISUREApril 2024 - Today (2 years and 2 months)Montreal, QC, Canada
- Coordination and management of campaigns.
- Client relations.
- Identification and selection of influencers based on casting criteria and campaign objectives.
- Negotiation of fees and contractual conditions with content creators.
- Management of relationships with influencers throughout projects, ensuring regular follow-up.
- Supervision of creative content production (photos, videos, posts) adapted to client needs.
- Verification and validation of deliverables to ensure compliance with the brief.
- Management of unforeseen issues related to content creation (delays, modifications, etc.).
- Management of communication with clients to ensure their satisfaction.
- Presentation of campaign results and recommendations for future projects.
- Adaptation of projects to specific client requests.
- BLOOMICOMMUNICATION MANAGERHEALTH AND WELLNESSAugust 2023 - April 2024 (8 months)Quebec, QC, Canada
- Social media management and project management.
- Content development.
- Communication strategy.
- Data analysis.
- Online reputation management.
- Internal collaboration.
- Competitive and trend monitoring.
- Advertising campaigns.
- Events and public relations.
- WEFIGHTCOMMUNICATION / MARKETING ASSISTANTHEALTH AND WELLNESSSeptember 2020 - June 2022 (1 year and 9 months)Paris, France
- Implementation of Facebook fan campaigns during the launch of a new Vik and analysis of results.
- Publication of articles on the website blog and traffic monitoring.
- Support in setting up webinars: event creation on the Livestorm tool.
- Project monitoring.
- Writing social media posts.
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Education
- MASTER IN COMMUNICATION AND PUBLIC RELATIONSLaval University,2024MASTER COMMUNICATION DES RELATIONS PUBLIQUES
- BACHELOR IN COMMUNICATION MANAGEMENTSup de com2022BACHELOR RESPONSABLE COMMUNICATION