About Mélina
Mélina Da Rocha – Tea Sommelier
My Services by Sector
For restaurants, tea rooms & tea houses
- Audit and creation of your tea menu: coherent selection, food-tea pairings, pricing advice.
- Training for your teams (service, preparation, customer advice).
- Hosting tasting sessions for your clients (masterclasses, workshops, chakabuki game).
- Training modules on Japanese tea (history, terroirs, tasting, pairings).
- One-off interventions (conferences, masterclasses, practical workshops).
- Creation of educational materials (fact sheets, booklets, visual aids).
- Writing product descriptions (sensory notes, origins, advice).
- SEO content creation (blog articles, newsletters, guides).
- Consulting on tea-related editorial strategy.
- I design tailor-made services, adapted to your needs.
- Founder of **chanoyu.fr**, a reference site for Japanese teas (45+ articles, field expertise).
- **Dual expertise**: technical (tasting, training) + marketing (content, visibility).
English
Native or bilingual
Portuguese
Conversational
Japanese
Conversational
Experience
- Chanoyu.frFounder / SEO-Adapted Content ConsultantJanuary 2021 - Today (5 years and 7 months)Management and development of the Chanoyu.fr website (editorial content, SEO, affiliation) Specialized tea writer: articles, newsletters, product sheets, educational content Digital content consultant for tea brands: editorial strategy and SEO Sensory and descriptive analyses for tea brands
- BUTWeb Commercial Animation ManagerJanuary 2019 - September 2019 (8 months)Management of the e-commerce site's commercial animations and their calendar Management of the interface with store operations Production of commercial promotion materials on the site and mobile Production of email statistics
- MeeschaertCommunity ManagerNovember 2017 - August 2018 (9 months)Management and administration of social networks (Facebook, Twitter, G+, LinkedIn) Participation in internal awareness workshops on social networks Monitoring of digital communication projects Development and monitoring of performance indicators and audience analyses (websites, social networks) Monitoring the e-reputation of the group and the digital sector
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Education
- THAC Tea Sommelier©Tea and Herbal Association of Canada2024THAC Tea Sommelier©
- Master's DegreeEcole de communication CESACOM2019BAC+5
Categories
- Other