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Melike Özcan

Melike Özcan

Product Manager

€450/day
Amsterdam, NL
3-7 years

Average response time: 1 hour

About Melike

Senior Product Manager based in Amsterdam with 5+ years of experience building B2B SaaS platforms, AI-powered products, and marketplaces from 0 to launch.
I work with startups and growth-stage companies that need a senior PM perspective without the full-time commitment. Whether you need to scope a new product, write PRDs, integrate AI into your stack, or unblock your roadmap, I bring product craft, technical fluency, and a ship-first mindset.
How I can help: product discovery and PRD writing, turning fuzzy goals into specs engineering can execute; 0-to-1 MVP scoping and launch; AI product strategy, identifying where AI and LLMs create real value with prompt iteration and evaluation; API integrations and productization, turning one-off custom work into scalable connectors; roadmap definition and prioritization around customer value and business impact.
Background: currently at Treasure Play, where I built a B2B SaaS platform from scratch including a B2C reward app, a B2B campaign dashboard, and an AI fraud detection system that reduced fraud by 23%. Previously at Codeway Studios as the third team member, leading product for a mobile app that scaled to 500K+ users across 20+ countries. Earlier at AdColony / Digital Turbine on programmatic adtech (rewarded ads, SSP/ad exchange).
B.Sc. in Electrical and Electronics Engineering, which means I hold my own in technical conversations on architecture, APIs, and trade-offs. Co-building meinthere, an AI travel platform on LLM orchestration, with Claude and Cursor daily.
How I work: pragmatic, data-informed, biased toward action. I would rather ship a focused V1 and learn than wait for perfect information. I write clear specs engineering can actually build from.
Available for fractional (10-30 hrs/week), project-based, or interim PM work. Remote across Europe and the US.
Languages: English (fluent), Turkish (native).
  • English

    Native or bilingual

  • Turkish

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Treasure Play
    Product Manager
    DIGITAL AND IT
    July 2022 - Today (3 years and 11 months)
    Amsterdam, Netherlands
    • Built a multi-sided B2B SaaS platform from scratch, including a B2C reward app and a B2B campaign management dashboard for partner companies
    • Designed and shipped an AI-driven fraud detection system end-to-end, reducing fraudulent activity by 23% with automated monitoring and alerts
    • Manage third-party API integrations including payments infrastructure (e.g. Tremendous), owning data validation, reconciliation, and edge-case handling
    • Run experimentation and use SQL and Google Analytics daily to validate hypotheses; drove a 20% lift in user satisfaction
    • Lead cross-functional teams of 10+ engineers and designers in Agile sprints (85% on-schedule delivery); shipped two mobile games on iOS and Android (Summoner Siege, Eternal Dragons)
    Product management Agile method product road Atlassian JIRA SAAS
  • Codeway Studios
    Product Manager
    DIGITAL AND IT
    March 2021 - June 2022 (1 year and 3 months)
    İstanbul, Türkiye
    • Joined as the third team member at an early-stage mobile gaming studio.
    • Led product strategy for a mobile app from concept through global launch, scaling to 500K+ active users across 20+ countries.
    • Owned the full product lifecycle: discovery, A/B testing, localization, and post-launch iteration.
    • Lifted retention by 30% through systematic experimentation, and reduced time-to-market by 30% through implementing Agile practices and structured release cycles.
    SQL A/B Testing Google Analytics product strategy Mobile application
  • AdColony / Digital Turbine
    Industry Manager
    DIGITAL AND IT
    June 2020 - February 2021 (8 months)
    İstanbul, Türkiye
    • Owned advertiser relationships and rewarded ad campaign strategy on a mobile SSP/ad exchange platform
    • Improved engagement metrics by 40%+ through creative testing and ad targeting optimization
    • Worked alongside SSP, data, and customer solutions teams on targeting initiatives across multiple European markets
    Mobile development Business development Business analysis Corporate strategy

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Education

  • B.Sc.
    Bogazici University
    2019
    B.Sc.
  • Google Project Management Professional Certificate
    Game and Application Academy
    2022
    Google Project Management Professional Certificate

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