About Mélanie
English
Fluent
French
Native or bilingual
Experience
- CHANEL SAS - ModePRODUCT OWNER WEBLUXURY GOODSJanuary 2023 - Today (3 years and 5 months)Paris, France
- CHANEL SAS - ModeDigital ConsultantLUXURY GOODSOctober 2021 - Today (4 years and 8 months)Paris, FranceAdone Conseil• Pre and post-release contributions for regression testing (Q/A)• Management of content contributions for Services & cross-functional topics• Responsible for archiving pages in AEM• Monitoring tool developments
- EmerigeDigital Project ManagerREAL ESTATEJanuary 2021 - September 2021 (9 months)Paris, FranceEmerige: Real Estate Developer• Management, creation, and updates of editorial content (text and multimedia: articles, videos, infographics, visuals...) for websites and landing pages - CMS Primic – Photoshop• Creation and updates of various website and landing pages - CMS Primic• Maintenance and corrective or evolutionary updates of Emerige websites and Landing pages (briefing, ticketing, acceptance testing) CMS Primic – Teamwork• Content writing for real estate development pages (Product Sheet).• Writing, Creation, management, and updating of real estate development listings on the classified ad distribution tool - Lineage tools and Excel• Management, maintenance, and updates of the emerige.es website (agency briefing, acceptance testing...)• Management and updating of sales office listings on Google My Business• Monitoring, analysis, and reporting of various website and landing page statistics - Google Analytics• Operational support in the redesign of the residential website (UX design, functional benchmark, wireframe creation, mockup modification, project management) - Software - AdobeXD - Invision - Sketch• Monitoring SEO topics with the dedicated agency (editorial calendar, article corrections, results page, etc.)• Research and management of service providers for content writing specialized in real estate• Community Management: moderation and monitoring of social networks (Instagram - Facebook)• Technological and competitive monitoringThe various missions were carried out under the supervision of the Digital Marketing Director and in transverse collaboration with internal marketing teams and external web agencies
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Education
- M2 Expert in Digital Strategy specializing in UXIESA Multimédia2019
- Professional Bachelor's Degree CRRW - Web Design, Writing, and Development (work-study)Université Paris-Est Marne-la-Vallée2017
Certifications
- TOEIC 875/990ETC2019