Freelancer profile translated to English.

Description

With over 10 years of experience in communication, press relations, and partnerships, I have had the opportunity to collaborate with major players in the fashion, lifestyle, and media sectors. My expertise includes managing impactful campaigns, developing strong relationships with strategic partners, and creating high-value content. With a track record of recognized results, I combine creativity and rigor to support brands in their visibility and development.

OOO Agency is a human-sized communication agency that listens and serves your brand to make it shine. I combine my creativity with your vision to develop a project that meets your needs. My know-how and energy are the key to a relationship of trust. I break the codes and create a new vision: Yours.

Our areas of expertise:

- BRANDING

Visual identity, logo creation, graphic charter, communication support, and packaging.

- WEBSITE

Creation of showcase sites, online stores, landing pages, event sites. Maintenance and updates.

- STRATEGIC SUPPORT

CRM strategy, Social Media strategy, natural referencing (SEO), web marketing strategy, product launch.

- OPERATIONAL SUPPORT

Community management, content production (brand content & storytelling). Organization and management of marketing operations, contests, and newsletters.

- EVENTS

Event organization, PR and e-PR campaigns, partnership implementation.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Montpellier (up to 50km), Toulouse (up to 50km), Aix-en-Provence (up to 50km), Paris (up to 50km), Lyon (up to 50km)

OOO Agency
Manager of OOO Agency
CONSULTING AND AUDITS
February 2018 - Today (8 years and 6 months)
360 communication agency with a human touch that supports companies globally in their development.
Client examples: MEDIAOBS website, YAM MAGAZINE, LA CAVE DES 7 ILES

www.ooo-agency.com
Branding Website Design Strategic Consulting Press Relations Brand Content Event Planning Partnership Management Wordpress WordPress Maintenance
IFA Paris
Marketing & Communication Manager
FASHION AND COSMETICS
January 2017 - Today (9 years and 7 months)
Paris, France
Development of ROI-oriented Marketing strategy, lead recruitment, and growth marketing including Influencer Marketing, scheduling, and budget. Operational implementation of this strategy.
Brand content / inbound marketing strategy with editorial planning and SEO-optimized article creation.
Strategic partnerships with fashion houses (PIERRE CARDIN, VALETTE STUDIO, VEJA...)
With B2B institutions: WSN, MESSE FRANKFURD, VIVA TECH, PARIS FASHION WEEK, ADEME...
Events (management of event communication for fashion shows, creation of ad hoc events, vendor management, VIP and public relations management).
PR: management of PR strategy, creation and distribution of press releases, building qualified databases, managing Paris Fashion Week access. Media coverage: ELLE, TV5 MONDE, FASHION UNITED, FASHION NETWORK, Studyrama...
Press Relations Influencer Marketing Marketing Strategy Strategic Partnerships Event Management Event Communication Press Release
Stylist Magazine (Groupe Marie Claire)
Print & Digital Marketing Manager
PRESS AND MEDIA
January 2014 - January 2018 (4 years)
Paris, France
Print marketing: development of media partnerships, self-promotion campaigns, and launch of STYLIST HOMME. Digital marketing: launch of digital version, lead and traffic generation strategy, customer loyalty, and CRM management. Social media: launch and management of social media strategy, +100k followers on Instagram). Events: organization and management of events for luxury brands (Zadig & Voltaire, Marc Jacobs, YSL...), organization of co-branded mass-market projects (concert parties, concept stores...). Management and leadership: directly reporting to the magazine's editor and the CEO of the Marie Claire group, management of the marketing budget, forecast KPIs, transversal management, participation in shareholder board meetings, and management of a team of 3 people.
Web Marketing Strategy Marketing Project Management Team Management Lead Generation Event Design