Freelancer profile translated to English.

Description

Welcome to my profile.

I am Melanie and I help self-employed individuals and entrepreneurs develop a system from individual parts that provides orientation, builds trust, and supports them in their daily lives.

I support companies when strategy, positioning, content, and digital presence are not yet truly working together. That's exactly where I come in: I organize grown topics, clarify priorities, and develop a structure from them that not only looks good but also makes business sense.

It is important to me not just to solve individual tasks, but to create connections that last. Because often it's not more activism that's needed, but a clear structure that makes decisions easier and allows for development.

My focus is on:

- Strategy and market analysis

- Positioning and core message

- Copy, content, and digital pages, such as websites and landing pages

- Visibility and traffic building, such as ad creation and placement

- Tracking, optimization, and further development

- Tailored AI assistants and chatbots

- Digital customer areas and scaling, if desired

I work with AI support, not arbitrary automation, using intelligent AI agents focused on business contexts and effective implementation.

My services include, among others:

- Conducting initial consultations with prospective clients

- Maintaining existing customer relationships and building sustainable partnerships

- Onboarding and offboarding of clients

- Appointment organization and processing

- Support with marketing, PR, and social media activities

- Creation and planning of blog, newsletter, feed, and content with AI tools

- Support and organizational assistance for retreats

If you are currently working on a project and looking for a freelancer who thinks along, recognizes connections, and implements them cleanly, I look forward to hearing from you.

Industry field of expertise

Languages

German
Native or bilingual
English
Basic

Workplace preferences

Can work on-site

Zürich (up to 50km)

Norelique
Strategic Business Foundation Partner for SMEs
E-COMMERCE
April 2026 - Today (4 months)
Egg, ZH, Switzerland
Behind Norelique lies my conviction that clarity, structure, and substance are the foundation for effective growth.

I help SMEs develop a coherent system from individual digital elements, strategically conceived, high-quality implemented, and focused on sustainable impact.

I combine strategy, positioning, copy, content, visibility, and digital presence in such a way that it creates a structure that provides orientation, strengthens trust, and truly supports in everyday life.
Business Analysis Corporate Strategy Digital Structuring Digital Implementation AI-supported Way of Working
Freelance
Operational Support, Client Coordination & Content Support
E-COMMERCE
February 2026 - April 2026 (2 months)
Switzerland
I support companies in the areas of operational coordination, client communication, project coordination, and content support.

My tasks included structuring inbox and email management, coordinating client inquiries, internal handovers, and support with newsletter creation, content structuring, and digital work organization.

With a calm, reliable, and AI-supported approach, I ensure clear processes, efficient communication, and professional execution in daily business.
Client Communication Project Coordination Operational Coordination Content Structuring AI-supported Way of Working
GANESHASHALA® - Institut für Resilienz, Trauma und Körperpsychotherapie
| Operational Coordination, Key Account Management & Cooperations
HEALTH AND WELLNESS
February 2025 - January 2026 (11 months)
Switzerland
Operational support in key account management, cooperations, client communication, and digital organization.

At GANESHASHALA® – Institute for Resilience, Trauma, and Body Psychotherapy, I worked in client management, operational coordination, marketing support, and retreat organization.

My tasks included:
Conducting initial consultations with prospective clients
Maintaining existing customer relationships and building sustainable partnerships
Onboarding and offboarding of clients
Appointment organization and processing
Support with marketing, PR, and social media activities
Creation and planning of newsletter, feed, and content with AI tools
Acquiring podcast guests for the YouTube channel
Support and organizational assistance for retreats
Technical support for WIX and client management processes

I work in a structured, reliable, and empathetic manner, combining client communication, organization, digital implementation, and AI-supported preparatory work into a calm, efficient workflow.
Key Account Management Cooperations Client Communication Organization Project Coordination