Freelancer profile translated to English.
Back to original languageAbout Mélanie
After training in marketing and communication, I immediately became interested in Web editorial content: first by launching my Internet site creation company, then by joining the Ooreka team where I was responsible for a section of the site (reaching 1.5 million unique visitors when I left).
Content is truly the heart of any site: relevant content optimized for SEO is the key to an interesting position in search engine results.
My expertise in Web editorial is at your service to assist you in your content design, creation and optimization projects.
My strengths: 9 years of experience in Web editorial content, perfect spelling and grammar, ability to adapt to your specificities (CMS, editorial charter, etc.), reactivity, rigor, flexibility.
English
Fluent
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- IndépendanteManagement and creation of Web contentPUBLISHINGJanuary 2018 - Today (8 years and 5 months)- Design, creation and optimization of Web content (Web writing, SEO):- Web editorial project management- Conducting editorial audits- Keyword opportunity studiesContent I usually work on: in-depth articles, news articles, files/guides, title tags, meta tags, newsletters, FAQs, product sheets, columns, briefs, landing pages, tutorials, etc.Versatile writer - favorite themes: Money (banking, insurance, credit, investments, etc.), Rights, Business (finance, management, HR, etc), Home (renewable energies, etc.), Health, etc.
- OorekaWeb Editorial Project ManagerPUBLISHINGOctober 2011 - July 2017 (5 years and 9 months)- Coordination and planning of content production, optimized for natural referencing- Management of a team of external service providers (up to 40 people), composed of authors, editors and iconographers- Production of reporting and management of activity (monitoring of content production and performance, budget monitoring)- Recruitment and training of authors, editors and interns
- OorekaAssistant Content ManagerPUBLISHINGJune 2010 - January 2011 (7 months)- Web writing and optimization of content integration into different sites- Participation in feeding the question/answer system in interaction with Internet users
Recommendations
AB
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Education
- Master - Specialization in marketing and communicationISG Paris2011Enseignements principaux : webmarketing, e-business, brand management, publicité et communication, comportement du consommateur