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Mélanie CohenMC

Mélanie Cohen

Senior Webmarketing Consultant 🎓 SEO, SEA, Email

€600/day
Strasbourg, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mélanie

Are you looking for **prospects / clients online**?
Are you dissatisfied with your website's performance?
Are you looking for more transparent service providers?

⬇️ Contact me ⬇️
I am a webmarketing consultant with over 12 years of experience.

Within my agency HYPER, I manage campaigns with my two colleagues for:
- Natural referencing (SEO),
- Paid referencing (SEA),
- Emailing,
- Linkedin prospecting,
- Social Ads (Meta Ads, Linkedin Ads).

We specialize in lead generation campaigns and have significant experience in complex businesses; particularly in B2B.

Here are some of our references:
- Rothelec (climate engineering),
- Freshmile (electric charging station),
- Altear (ERP software integrator),
- Kozy Socks (textile),
- Choisir Mon Groupement (pharmaceutical),
- Predipharm (pharmaceutical),
- Clébard Concept (pet store),
- ICAM (higher education),
- etc.

---
Founded in 2022, HYPER is a micro-agency dedicated to performance marketing. Our values - which we share with our clients - are performance, innovation, proximity, and ethics. We pride ourselves on the transparency of our work and our availability to our clients.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Strasbourg (up to 30km)

Experience

  • HYPER
    Founder HYPER, Lead Generation Consulting
    CONSULTING AND AUDITS
    June 2022 - Today (4 years)
    Strasbourg, France
    Within the webmarketing agency HYPER, I manage for my clients:
    - Their digital marketing strategy,
    - The execution of their SEO audits and subsequent actions,
    - Their acquisition campaigns through SEA, SMA, or emailing.
    Webmarketing Strategy SEO SEA SMA Pinterest Ads Meta Ads LinkedIn Ads Google Ads
  • DIVALTO
    Digital Marketing Manager
    SOFTWARE PUBLISHING
    July 2018 - June 2022 (3 years and 11 months)
    Entzheim, France
    As Webmarketing Manager, I managed Divalto's digital marketing strategy and its dedicated budget. I managed a team of 4 employees, for whom I set objectives and tasks in line with the group's strategy.

    I also worked on cross-functional tasks related to GDPR, quality (ISO-9001:2015 standard), liaison with telemarketing and sales departments, KPI monitoring, internal CRM evolution, data improvement, and dashboard creation.
    Webmarketing SEO Management Quality GDPR KPI CRM Data
  • DIVALTO
    Webmarketing Officer
    February 2014 - July 2018 (4 years and 5 months)
    Entzheim, France
    Responsible for webmarketing activities: natural and paid referencing, emailing, affiliation, web writing.

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Education

  • Master 1 (M1), Web Management / Multimedia and Webmaster
    Université Paris-Est Marne-la-Vallée
    2012
    Master 1 (M1), Gestion du Web / multimédia et webmaster

Certifications

  • Google Ads Search Network
    Google Ads
    2022
  • TOIEC - 966/990
    Wall Street English
    2022

Skill set

Categories