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Melanie ChenardMC

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Freelancer profile translated to English.
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About Melanie

Specializing in digital communication, I support companies in developing their visibility through content creation, social media management, and web communication. Organized and versatile, I participate in the implementation of communication actions, from reflection to concrete application.
  • French

    Native or bilingual

Can work on-site
Dijon (up to 20km)

Experience

  • Dijon- Freelance
    Communication Manager
    January 2024 - Today (2 years and 5 months)
    Dijon, France
    Management and animation of social networks (editorial strategy, creation of visual and video content)
    Creation and management of the website (content, SEO, site structure)
    Writing editorial content: web pages, SEO-optimized blog articles
    Design of newsletters and Google Ads campaigns
    Performance monitoring and optimization of actions
  • Skin Dermo - Alternance
    Communication Manager
    September 2021 - September 2024 (3 years)
    Management and animation of social networks (editorial strategy, creation of visual and video content)
    Creation and management of the website (content, SEO, site structure)
    Writing editorial content: web pages, SEO-optimized blog articles
    Design of newsletters and Google Ads campaigns
    Performance monitoring and optimization of actions
  • Créatrice de contenu
    Books & Lifestyle
    January 2024 - Today (2 years and 5 months)
    Dijon, France
    • Creation and animation of content on social networks (TikTok, Instagram)
    • Development of an engaged community of 11.5K followers
    • Development of editorial concepts, storytelling, and short videos
    • Collaborations with brands and cultural partners
    • Partnerships with 3 publishing houses
    • Ambassador for a reading club association in Dijon
    • Analysis of performance and adaptation of content according to trends

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Education

  • Master's degree in Project Management
    ESJO' Dijon
    2024
    BAC +5 Manager de Projet
  • Bachelor's degree in Project Management
    CCI Formation
    2022
    Bachelor Chef de projet

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