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Mélanie RougemailleMR

Mélanie Rougemaille

Commercial Structuring Consultant

€750/day
Toulouse, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mélanie

Commercial Structuring Consultant | Business Development for VSEs, SMEs & Freelancers

I act as an outsourced Sales Development Representative for VSEs, SMEs, and freelancers who want to structure their business development without hiring a full-time senior profile, without getting bogged down in theory and without salary expenses.

What this changes concretely:
In 90 days, my clients go from random revenue to a commercial system that runs with clear offers, a filled pipeline, and a reproducible sales process.

My scope of intervention:
→ Audit and structuring of the sales department
→ Implementation of acquisition systems (prospecting, funnel, conversion)
→ Creation of sales tools (scripts, pitches, sales pages...)
→ Commercial management (KPIs, routines, reporting)
→ Sales coaching and skill development

For whom:
→ Leaders of VSEs/SMEs who want to professionalize their sales approach
→ Freelancers who want to get out of the "I'm constantly looking for clients" mode

My approach:
Pragmatic. No theory: I build operational systems that are immediately usable.

15 years of experience · +20 commercial structures deployed · Measurable results from the first month

📩 Looking for a real commercial right-hand person? Contact me.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Indépendants & TPE/PME (France)
    Freelance Consultant – Commercial Structuring & Business Development
    October 2020 - Today (5 years and 10 months)
    Supporting freelancers and small businesses in structuring their offers and improving their visibility.
    • Clarification of offers & creation of ready-to-sell commercial sheets.
    • Digital prospecting strategy (LinkedIn, Instagram, Google Business).
    • Implementation of concrete action plans (sales scripts, 30-day roadmap).
    • Custom business coaching, one-to-one and via WhatsApp follow-up.

    Results:

    ✔️ Better positioned and more attractive offers.
    ✔️ Up to +30% of client appointments in 1 month.
    ✔️ Time savings thanks to better commercial organization.
    Commercial Strategy Client Follow-up Offer Structuring Landing Page Roadmap
  • MLNPrestas
    Freelance Consultant – Commercial Structuring & WhatsApp Funnels
    CONSULTING AND AUDITS
    October 2020 - Today (5 years and 10 months)
    Toulouse, France
    Supporting several freelancers and small businesses in transforming a disorganized activity into a clear and effective commercial system.

    Clarification and structuring of offers → creation of ready-to-sell commercial sheets.

    Implementation of WhatsApp funnels (automations + scripts) → +40% response rate compared to email.

    Development of digital visibility (LinkedIn, Instagram, Google Business) → 3 to 5 new qualified prospects/week.

    Creation of Notion & Systeme.io CRMs to automate client follow-up.

    Concrete results:
    ✔️ 1 freelance consultant doubled their number of appointments in 3 weeks.
    ✔️ A VSE signed 3 new contracts in the first month thanks to the WhatsApp funnel.
    ✔️ Several clients still use the systems I implemented today.
    CRM & Automation (Notion, Systeme.io, Hubspot) Business Development WhatsApp Funnel Commercial Strategy Notion

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Education

  • BTS NRC
    Gretas
    2007

Skill set

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