Freelancer profile translated to English.

Description

I help e-commerce brands and founders grow: from Shopify setup and Klaviyo flows to social media and creative strategy. I contribute ideas and execute.

With BOU by Isabel, I'm building my own DTC brand from Bali: from product design to webshop, email automations, and content strategy. This gives me hands-on knowledge that I immediately apply for my clients.

Through my consultancy Unlimited Consultancies, I work for brands like Businessmine, QMIcore, and Samawa Beach Resort on e-commerce, email marketing, social media, and copywriting.

I am versatile and love a challenge, so let's go!

Industry field of expertise

Languages

Dutch
Native or bilingual
English
Fluent
German
Basic

Workplace preferences

Remote only

Primarily works remotely

BOU by Isabel
Founder & Creative Director
January 2026 - Today (7 months)
– Fully set up DTC slow fashion leather bag brand from product idea to launch – Built and configured Shopify webshop including pre-launch landing page – Set up Klaviyo welcome flow: segmentation, copywriting, and flow logic – Set up and managed social media channels: Instagram, Facebook, TikTok, Pinterest – Realized product and website design in collaboration with a supplier in Bali – Conducted competitor & market research and developed creative strategy – Generated 32,800 organic views — €0 ad spend
Unlimited Consultancies
Founder & Consultant
October 2024 - Today (1 year and 10 months)
– Branding, e-commerce, email marketing, and social media strategy for multiple clients – Built Klaviyo email automations based on multiple triggers (Businessmine, QMIcore) – Social media management & content creation + copywriting for Businessmine (Feb 2025 – Present) – Social media management for Spafit (Jan 2025 – Present) – Email automation + copywriting for QMIcore: business, personal, and behavioral triggers (Feb 2025 – Present) – Brochure content, structure, and copywriting for Samawa Beach Resort + website contribution (Oct 2024 – Present)
Zelesta.de
Store & Project Manager
January 2024 - October 2025 (1 year and 9 months)
– Conversion optimization including proposing A/B test ideas – Increasing AOV through targeted up- and cross-sell initiatives – Managed and implemented email campaigns in Klaviyo – Added, updated, and maintained Shopify articles – Content creation: copywriting, graphic design, product listings – SEO improvement via redirect URLs and alt texts – Continuously optimizing customer journey based on data and customer feedback – Guided Scrum Master Sales Team: sprint planning, stand-ups, and retrospectives – Collaborations with influencers via platform The Cirqle – Project management of online marketing and e-commerce projects including webshop launches