Freelancer profile translated to English.
Back to original languageAbout Mehdi
Welcome to my presentation bio as a web designer and marketing expert!
I am passionate about creating innovative and impactful websites, while also being an expert in the art of digital promotion. My unique approach combines a deep understanding of online consumer behavior with cutting-edge graphic design skills.
Over the years, I have worked with a wide variety of clients, from small startups to large corporations, to help them achieve their online business goals. My expertise ranges from designing and developing compelling and effective websites to implementing powerful marketing campaigns that generate measurable results.
By working with me, you can expect a personalized approach and meticulous attention to detail to meet your specific needs. I strive to create engaging and effective online experiences that reflect your company's unique personality while achieving your business objectives.
I am passionate about my work and constantly seeking new trends and innovations to stay at the forefront of my field. If you are looking for a reliable partner to help you create an unforgettable online presence, I am here to help. Contact me today to discuss your marketing and web design needs!
French
Native or bilingual
English
Conversational
Spanish
Conversational
Can work on-site
Lille (up to 50km), Paris (up to 100km)
Experience
- FoodFrenzyWeb Designer for the startup FoodFrenzyRESTAURANTS AND FOOD SERVICEJanuary 2023 - Today (3 years and 5 months)Lille, FranceThe work of creating a website for a restaurateur looking to increase their visibility involves several key steps. First, it is important to understand the restaurateur's needs in terms of presenting their establishment and menu, as well as the desired functionalities on the site.Next, the graphic design work must be carried out in accordance with the restaurateur's brand visual identity, using appropriate colors, images, and fonts.The website must be optimized for search engines to ensure good online visibility. To achieve this, it is important to carry out natural referencing (SEO) work and implement digital marketing strategies such as paid referencing (SEA) or social media marketing.Finally, the site must be equipped with features such as online booking, customer reviews, interactive menus, quality images, opening hours, contact information, and directions to the restaurant.Overall, creating a website for a restaurateur is a complex task that requires a good understanding of the client's needs and expectations, as well as expertise in graphic design, web development, and digital marketing. The ultimate goal is to provide an attractive and effective online showcase to help the restaurateur increase their visibility and attract new customers.
- SAS S.M.SSocial Media & MarketingRESTAURANTS AND FOOD SERVICESeptember 2021 - Today (4 years and 9 months)Aulnoye-Aymeries, FranceRestaurant marketing involves defining a clear strategy, identifying customer segments, developing a strong online presence, implementing promotions and events, highlighting food quality, and collaborating with other local businesses. The goal is to create a strong brand image and build customer loyalty while attracting new customers.
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Education
- Master's Degree in Marketing and Data AnalyticsISEG Lille2022Stratégie de marketing digital : comment élaborer une stratégie de marketing digital efficace pour atteindre les objectifs de l'entreprise. Analyse de données : comment collecter, analyser et interpréter les données sur les comportements des consommateurs en ligne et l'efficacité des campagnes de marketing numérique. Médias sociaux : comment utiliser les plateformes de médias sociaux pour atteindre les clients et les prospects, comment gérer la présence en ligne de l'entreprise et comment mesurer l'efficacité des campagnes de médias sociaux. SEO et SEM : comment optimiser le référencement naturel (SEO) et les campagnes de publicité payante (SEM) pour améliorer le classement dans les résultats de recherche. Marketing par courriel : comment concevoir, gérer et évaluer les campagnes de marketing par courriel pour atteindre les objectifs de l'entreprise. Commerce électronique : comment concevoir et gérer un site Web de commerce électronique, y compris les aspects de l'expérience utilisateur, de la sécurité et de la logistique. Gestion de projet : comment gérer des projets de marketing numérique et travailler en équipe pour atteindre les objectifs de l'entreprise. Analyse de la concurrence : comment surveiller les activités des concurrents en ligne et comment utiliser ces informations pour améliorer les performances de l'entreprise. Éthique et responsabilité sociale : comment assurer que les campagnes de marketing numérique respectent les normes éthiques et sociales et comment éviter les pratiques trompeuses ou dommageables pour les consommateurs.