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Megane MarchalMM

Megane Marchal

Visual Identity & Digital Strategy | Shopify

€500/day
Biot, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Megane

Hello and welcome to my profile!

I am a graphic and web designer specializing in Shopify, with solid experience in e-commerce and digital content creation.
• 5 years of corporate experience in the field of e-commerce
• 2 years as a full-time freelancer, with projects carried out in Canada, the United States and France

I had the opportunity to collaborate with various brands (high-end decoration, cafes, boutiques, etc.) for:
• The creation and redesign of high-performance websites (Shopify)
• SEO optimization and the development of sales strategies
• Graphic design (logos, graphic charters, visual identities)
• Trend analysis and marketing monitoring

I also offer the creation of impactful content for social networks (Instagram, TikTok, Pinterest, LinkedIn), with expertise in analysis and performance tools (Meta Business Suite, TikTok Shop, etc.).

In parallel, I can write articles and various content (blog, newsletters, professional posts), in order to strengthen your visibility and your brand image.

My objective: to support you in the development of a strong and coherent identity, and to help you maximize your online presence.

Thank you very much
  • English

    Native or bilingual

  • Spanish

    Conversational

  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Freelance
    Marketing & E-commerce Consulting
    E-COMMERCE
    May 2023 - Today (3 years and 3 months)
    Montréal, Canada
    - Stock management, supplier orders, data analysis and logistics. Supervision of local and international shipments.
    B2B and B2C customer service: order management and personalized follow-up.
    - Prospecting, development of partnerships and management of commercial relations.
    - Weekly maintenance of Shopify sites: web development, creation of product sheets, SEO optimization (on-page, technical, local), etc...
    - Creation of visual identities (logos, graphic charters) in line with brand objectives.
    - Community management: creation of visual content (photos, videos), planning, publication and daily animation on Instagram, TikTok and Pinterest.
    - Design, implementation and optimization of advertising campaigns on Pinterest and Meta.
    Shopify Community management SEO Graphic design E-commerce
  • Made in Distribution
    Senior Sales, Marketing and Logistics Advisor
    E-COMMERCE
    July 2022 - May 2023 (10 months)
    Montréal, Canada
    - Manage purchase orders, shipments and pre-sale lists
    - Resolve inventory, UPC and product issues with the warehouse
    - Analyze inventory
    - Assist our B2B clients in managing orders,
    product returns and invoices
    - Collaborate with B2C customer service on product-related questions;
    - Create newsletters, content for social networks and sales materials
    - Manage invoices sent to customers and ensure payments;
    - Develop the customer base in Canada
    - Manage clients in Quebec, Manitoba, New Brunswick, the Northwest Territories, Nova Scotia, Nunavut, Prince Edward Island and Saskatchewan.
    - Integrate products and update the Made in Distribution website
    -Integrate, promote and create the entire website for the Airborne brand in Canada (airborne-design.com)
    Organization Efficiency E-commerce SEO E-commerce strategy
  • Future Electronics
    Product marketer
    TECH
    December 2019 - June 2022 (2 years and 7 months)
    Montréal, Canada
    - Book contracts based on in-depth knowledge of markets, suppliers, products, strategies and customers.
    - Use available reports to help boost sales.
    - Manage orders and follow up
    - Increase the customer and supplier base while developing and improving existing relationships.
    - Assist in the organization and management of meetings and ensure effective follow-up.
    - Develop the company's marketing strategies.
    - Drive and develop the product on the market
    Efficiency Negotiation Project management Commercial strategy

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Education

  • Bachelor in Business Administration specializing in Marketing
    Edhec Business School
    2018
    Activities and societies: - Cours de marketing, vente et négociation, commerce international, Management des équipes et projets, Gestion des données, macroéconomie, comptabilité et fiscalités. - Trophée du projet le plus professionnel catégorie développement durable - 09/15 - Prix de Créativité Projet Galimard - 09/2017
  • MSc Marketing and Management Studies
    Edhec Business School
    2019
    Business Ethics, Managerial Accounting, Corporate Finance, Marketing Management & Strategy, Data Analysis, Digital Innovation, Impact of Artificial Intelligence, Strategic Management, Project Management

Skill set

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