About Med
I’m always striving to do meaningful work, passionate about user experience and digital products, constantly seeking relevant ideas and innovative concepts.
I focus on user-centric methods, developing UX strategies best suited for the products I design. My approach includes research, ideation, collaborative thinking, information architecture, user interviews, prototyping, and user testing, and more.
My everyday goal is to build efficient and intuitive experiences by being attentive to end users.
Having worked in Montreal, Paris, and Hong Kong, I bring a global perspective and a wealth of product design knowledge. I continuously challenge myself across projects of different scales, developing my agility and creativity.
I specialize in:
💭 Design Thinking · 🛠 Service Design · 👤 User-Centered Design · 🧑🤝🧑 Team Leadership & Mentoring · 📊 Project Management · 🎯 UX Strategy · 🧩 Discovery Workshops · 🤝 Collaborative Workshops · 📌 Prioritization Workshops · 💡 Ideation Workshops · 🔍 User Research · 🗣️ User Interviews · 🧑🎨 Personas · 🧪 User Testing · 🎬 User Scenarios · 🔀 User Flows · 🕵️ Competitive Audits · 🧠 Empathy Mapping · 💎 Value Proposition Workshops · 🗺️ Customer Journey Mapping · 🧵 Service Blueprint Mapping · 📐 Wireframes · 🪄 Prototyping
English
Native or bilingual
Spanish
Conversational
French
Native or bilingual
Can work on-site
Paris (up to 40km)
Experience
- Europcar Mobility GroupLead Product DesignerDIGITAL AND ITMay 2022 - Today (4 years and 1 month)Paris, FranceAs Lead Designer at Europcar Mobility Group, I am in charge of the service designtribe growth & Digital Station product line.• Managing & mentoring a team in an agile & international environment.• Team rituals facilitation as well as recruitment & induction of product designers.• Leading design & research processes for the tribe.• Ensuring coordination & consistency across the end-to-end design process of our products.• Building & facilitating workshops (Blueprints, Empathy Maps, Experience Maps, Design sprints & more...).
- Europcar Mobility GroupSenior Product DesignerTRAVEL AND TOURISMFebruary 2021 - Today (5 years and 4 months)Paris, FranceAs Senior Product Designer at Europcar Mobility Group, I am collaborating with the Product & Tech Department of the Paris branch. Working closely with Product Owners & Managers to provide design inputs and enhancements for all the overall digital product lines of the group, from responsive sites, App platforms, and internal tools. Promoting best practices and design processes within fully agile squads.• Evangelizing UX practices, mindset, and design process to stakeholders.• Balancing both business vision and user needs.• Conceptualizing, Conducting & Representing user research (interviews, shadowing, experience maps, personas, user flows, wireframes prototypes).• Building & Facilitating workshops (Design sprints, Framing, Alignment, Ideation, and more).• Heading user testing sessions and feedback analysis.• Implementing UX strategies based on customer satisfaction, revenue uplift, building from data, and A/B testings.• Contributing to the design system.• Ensuring visual consistency within all products, as well as accessibility guidelines.• Ensuring quality of the frontend implementations closely with developers.• Coordinate with design teams to ensure high-quality deliverables.• Manage relationships with digital agencies and related external providers.
- Shojy StudioService Designer ConsultancyDIGITAL AND ITJanuary 2020 - Today (6 years and 5 months)Paris, France
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Education
- Licence Services et Réseaux de Communications : Techniques et activités de l’image et du son - Infographiste / WebdesignerSorbonne Université2012
- Communication MultimédiaSorbonne Université2012Services et Réseaux de Communications : Techniques et activités de l’image et du son - Infographiste / Webdesigner