Freelancer profile translated to English.
Back to original languageAbout Medioni
👋 Background:
Graduate of Grenoble Ecole de Management, 2 years as Business Developer then B2B Sales Director at UMAÏ (Parisian French cosmetics start-up), with several experiences in project management and product development at Sephora, My Little Paris, Publicis.
💡 Missions:
➡ Business Development 🚀: Prospecting, contacting and signing B2B or B2C partnerships - Sales Strategy: creating a sales pitch, identifying KPIs, monitoring KPIs, CRM - Management: team organization, recruitment, processes
➡ Operational and Digital Project Management (E-commerce) ⭐: planning, briefing and coordinating teams (creative, development), production monitoring, website redesign or creation, SEO
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 20km)
Experience
- Les Filosophes (Groupe Walomo)Marketing and Branding ManagerFASHION AND COSMETICSSeptember 2023 - Today (2 years and 9 months)Paris, FranceCreation of the brand identity for a B2C launch- Brand identity construction: brand platform (slogan, image, photo shoots, storytelling)- Creation of the e-commerce website on Shopify: https://www.lesfilosophes.fr/- Co-development of the communication strategy - Management of an advertising agency
- Etsy FranceBusiness DeveloperE-COMMERCENovember 2022 - December 2023 (1 year and 2 months)Paris, France- Development of the commercial action plan: identification and qualification of targets- Prospecting of +3000 French artisans and creators- Opening of +100 stores
- UMAIHead of Sales FranceFASHION AND COSMETICSMarch 2020 - December 2021 (1 year and 9 months)Paris, FranceA Brand With Impact (UMAÏ) is a brand of natural, French, zero-waste cosmetic products, created in 2019 I Ulule campaign in 2019, +10K products sold- Management of a team of 10 sales representatives: bi-annual interviews, definition of objectives and bonuses, recruitment, training- Development of the sales strategy- Creation of KPI monitoring tools (individual/regional turnover, average and median basket per store, number of store openings, order frequency, etc.)- Identification, prospecting and development of the partner network: opening of +500 independent stores and major accounts (Le Bon Marché, Merci, Printemps Haussmann, etc.) / personal turnover achieved: +200K in 2020 and +650K in 2021- Management and coordination of committed projects: partnerships (Surfrider Europe, Fondation de la Mer, etc.), Co-creations (Moods Paris and Apnée Swimwear), press relations (Ouest France, Tourist Offices, etc.)
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Education
- Higher Education Diploma in Management (DESMA)Grenoble Ecole de Management2019Diplôme d'Etudes Supérieures en Management (DESMA), Programme Grande Ecole - Parcours Management
- Exchange Student for Spring Semester, Business Development and MarketingAarhus BSS - Aarhus University2019Exchange Student for Spring Semester, Business Development and Marketing