Freelancer profile translated to English.

Description

Paid Social and Paid Media professional with over 5 years of experience developing and optimizing high-performance digital strategies. Specialized in performance marketing, multi-channel management, and strategic project coordination for public and private brands. I have managed relevant campaigns, driving measurable and scalable results. Advanced proficiency in Meta Ads, TikTok Ads, Pinterest Ads, X Ads, LinkedIn Ads, Microsoft Ads, Google Ads, and Amazon Ads.

Languages

Spanish
Native or bilingual
French
Fluent
English
Fluent

Workplace preferences

Can work on-site

Madrid (up to 50km)

Dentsu Internacional
Senior Paid Social Associate and Paid Search
May 2022 - March 2025 (2 years and 10 months)
Madrid, Spain
Worked for both Madrid and Barcelona
- Implemented comprehensive Paid Social and Paid Search strategies for various accounts under my charge, including Ajuntament de Barcelona and La Generalitat.
- Optimized multi-channel campaigns for acquisition, awareness, and conversion.
- Analyzed advanced performance metrics to scale results and budget efficiency.
- Managed significant monthly budgets across Meta Ads, TikTok Ads, Pinterest Ads, X Ads, LinkedIn Ads, Microsoft Ads, Google Ads, and Amazon Ads.
Meta Ads, TikTok Ads, Google Ads, LinkedIn Ads, Pinterest Ads, X Ads, Amazon Ads. Campaign optimization and data analysis Strategic planning and performance marketing
SoyCulto
Paid Media & Performance Analyst
July 2024 - March 2025 (8 months)
Buenos Aires, CF, Argentina
- Designed, executed, and optimized Paid Media campaigns focused on performance and sustainable growth.
- Developed strategic reports based on key KPIs (CPA, ROAS, CTR, CPL).
- Oversaw the implementation of A/B tests to improve budget efficiency.
- Coordinated with creative and content teams to enhance campaign performance.
Strategic planning and performance marketing Advanced reporting and KPI-based decision making Campaign optimization and data analysis
Coder House
Advanced Social Media Advertising Teacher and Tutor
September 2022 - July 2024 (1 year and 10 months)
Buenos Aires, CF, Argentina
- Taught advanced digital advertising and Paid Social strategies to students and professionals.
- Supported learning processes, evaluations, and final projects.
- Guided students in developing strategic and technical skills for the digital industry.
Strategic planning and performance marketing Meta Ads, TikTok Ads, Google Ads, LinkedIn Ads, Pinterest Ads, X Ads, Amazon Ads. Community management and results-oriented content