Freelancer profile translated to English.
Back to original languageAbout Maya
I support brands that want to make digital acquisition a real growth lever.
Specializing in paid media and conversion strategy, I help my clients structure their campaigns, optimize their budgets, and improve their long-term performance.
I work on Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads, and Pinterest Ads, with a results-oriented approach: better profitability, more effective acquisition, better-structured campaigns, and higher-performing content.
I enjoy working in partnership with my clients, combining analysis, creativity, and a practical approach.
My role is not limited to launching campaigns: I help you build clearer, more coherent, and more profitable acquisition.
English
Native or bilingual
French
Native or bilingual
Spanish
Native or bilingual
Remote only
Primarily works remotely
Experience
- AdsbackAcquisition & Paid Media ConsultantCONSULTING AND AUDITSNovember 2025 - Today (9 months)Paris, FranceClient support for structuring and optimizing their digital acquisition through performance-oriented paid media strategies.- Performance management for a portfolio of 6 clients- Management of multi-sector accounts (luxury, services, housing, insurance)- Audit and redesign of acquisition strategies (Meta Ads, Google Ads, TikTok Ads)- Structuring of acquisition funnels and tracking- Continuous performance optimization (CPC, CPA, ROAS)Environment:- High business stakes accounts (lead generation & e-commerce)- Monthly budgets ranging from €5k to €50k- Involvement in national accounts and established brandsResults:- Reduction of acquisition cost by 20% to 40%- Improvement of ROAS from +25% to +60%- Increase in leads and conversions volume after optimization
- Paquita.photographySocial Media & Acquisition ConsultantHOSPITALITYApril 2025 - Today (1 year and 4 months)Cannes, FranceSupport for brands in defining and deploying their social media and acquisition strategy.- Development of content strategies (Instagram, TikTok, LinkedIn)- Production of performance-oriented content (photo, ads creatives)- Management and optimization of social media accounts- Launch and management of Social Ads campaigns- Branding and positioning supportResults:- Growth in audiences and engagement- Improvement in social ads campaign performance- Development of visibility and customer acquisition
- American ExpressMembership ManagerOctober 2022 - November 2023 (1 year and 1 month)Rueil-Malmaison, France• Gestion stratégique d'un portefeuille VIP : accompagnement sur des projets de voyages de luxe et professionnels avec une attention particulière aux détails et à la satisfaction client.• Création d'expériences premium sur mesure : développement de partenariats exclusifs et conception de services personnalisés, favorisant la fidélisation des membres Centurion.• Analyse des données et tendances liées à l'adhésion, utilisation de CRM, satisfaction client (+15%)• Engagement des membres grâce à des stratégies de communication et de collaboration innovantes.• Anticipation des besoins et solutions innovantes : collaboration avec des équipes transverses pour garantir un service client d'excellence et dépasser les attentes.
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Education
- Professional Bachelor's Degree, Digital Project ManagerDigital Campus2025Licence professionnelle, Chef de projet digital
- Bachelor's degreeEFHT Ecole de Tourisme et d'Accueil2021Bachelor's degree