Freelancer profile translated to English.

Description

I am probably what you would call a sales specialist.

My focus: In the end, it's always about selling! Sales are not everything, but without sales, nothing else is anything.

Optimization of sales processes.

Reviewing the current situation and identifying weaknesses.

Revising and, if necessary, realigning sales strategy.

Training sales managers.

Trusted contact for C-LEVEL managers and business owners.

Even more successful through experience exchange!

Focus on medium-sized companies.

Through trusting, open, and regular exchange.

Strategy consulting: Finding the right path to long-term success: SWOT analysis, competitive analysis, vision, mission, mission statement development, development of corporate and sales strategies including strategic planning.

Inventing new products and business models with creativity.

Leadership: Fully leveraging the potential of employees and managers.

Through better communication, tailored leadership.

Personality and values development up to a strong sustainable leadership culture. Finding and retaining suitable employees for the company.

Process and organizational development in all administrative areas.

Making processes leaner and digitizing them.

Unlocking savings potential through value analysis.

Avoiding waste and thus becoming more effective and efficient.

Industry field of expertise

Languages

German
Native or bilingual
English
Basic

Workplace preferences

Can work on-site

München (up to 50km)

Maximilian Bartl
Self-Employed Coach and Consultant
RETAIL (SMALL BUSINESS)
March 2026 - Today (5 months)
München, Germany
🥇 Sales determine success or failure. I help medium-sized companies to set up their sales so that every opportunity counts – measurable, understandable, human.
🔍 What makes me unique
•30 years of experience in auditing, streamlining, and digitizing sales processes
•Sparring partner for owners and C-level who openly addresses weaknesses and directly implements solutions
•Clear strategy workshops: SWOT, competitive analysis, vision → action plan
•Training managers for communication that unleashes performance
•Process and organizational development in administration & back office – waste out, value in
💡 My approach: I combine structured analysis with a dose of creativity: new products, fresh business models, and a leadership culture that retains employees. Result: More deals, higher margins, satisfied teams.
🏆 For whom? I feel particularly comfortable in the mid-sized sector – where short distances and a can-do attitude meet. As a confidential partner on equal footing, I exchange experience for your practice and develop solutions that fit your culture.
🤝 Collaboration: You won't get slides, but tangible results. We meet regularly, talk openly about numbers, and make adjustments. This keeps your company agile – even when markets change.
🌱 Why me? I listen, ask questions, and stay until results are visible. This builds real trust – the foundation for long-term success.
📬 Curious? Let's talk about your current challenge and plan the next step together.
Sales Strategy sales-excellence growth-strategy Negotiation Training and Further Education
Hama GmbH & Co KG
Authorized Signatory, Member of the Management Board
April 2017 - June 2025 (8 years and 2 months)
• Expansion and modernization of sales organizations
• Implementation of a new CRM
• Maintenance and expansion of market leadership in Germany
• Taking over market leadership in Austria
• Maintenance and expansion of customer relationships
• Establishment of Hama Training Academy for own sales teams and for Hama business partners
• Establishment of a new DIY sales unit
• Establishment of a new B2B sales unit
• Expansion of sales and profitability
• Sales responsibility > 50% of group sales
• 2024 Award Expert Gold and Platinum Award for best sales and service
Hama GmbH & Co. KG
Sales Manager for the states of Bavaria, Saxony, Saxony-Anhalt and Thuringia
July 2003 - August 2008 (5 years and 1 month)
• Responsibility for > 50 employees
• Sales responsibility > 60 million Euros
• Merging and modernizing own sales organizations and sales agencies
• Project: Preparation for the replacement of the nationwide sales agency structure
• Expansion of own service organization
• Development and expansion of customer relationships
• Consistent expansion of market shares