About Maxime
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Experience
- 72h AgencyWeb Developer / Web DesignerDIGITAL AND ITJanuary 2024 - Today (2 years and 7 months)Paris, FranceFounder of the agency 72H Agency, I support freelancers, VSEs, and SMEs in their digital transformation and the creation of tailor-made web solutions.My expertise covers the entire digital value chain, from brand strategy to complex technical development:- Web & E-commerce Development: Creation and deployment of high-performance showcase and merchant sites via WordPress and Shopify.- Custom Solutions (Web Apps & ERP): Design and development of internal management tools and personalized business applications using the Laravel framework.- UI/UX Design & Branding: Creation of impactful visual identities, graphic charters, and mockups focused on user experience and conversion funnel optimization.- Strategic Support: Consulting on content strategy, B2B client acquisition, and overall digital transformation for various sectors (beauty, real estate, services).Notable references: Kaizen Impact, Château La Gauchetière, Olinwan Beauty, Les Bouquets d'Asters, Scoop Permis....
- HexaDoneUX UI Designer / Figma MockupsDIGITAL AND ITSeptember 2023 - November 2025 (2 years and 2 months)Paris, FranceAt the GovTech startup Hexadone, I held a hybrid role combining UI/UX Design and Product Ownership for Data and AI SaaS solutions.My main responsibilities in design and product included:- UI/UX Design (Figma): Creation of high-fidelity mockups for the SaaS front-end, including the landing page, data catalog, and AI modules.- Pre-sales Design: Development of interactive prototypes on Figma to support sales demonstrations and client acquisition.- Product Discovery: Facilitating client workshops to identify business needs and define dashboards as well as data use cases.- Cross-functional Collaboration: Daily work with technical and product teams to ensure the proper integration of mockups and continuous improvement of the user experience.
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