Freelancer profile translated to English.

Description

Marketing Director and co-founder of BIM DAY GVA, the largest professional trade show dedicated to the digitalization of construction in French-speaking Switzerland, I support B2B companies in structuring and executing high-impact marketing strategies.

My approach: a clear strategic vision, mastered tools, and an obsession with measurable results.

From acquisition to conversion, I design and manage complete systems to generate qualified leads, close deals, and build a strong brand.

💡 Specializing in:

• B2B & Event Marketing

• Customer Acquisition Strategy Creation

• CRM & Automation

• SEO & Content Strategy

• LinkedIn / Email / Social Ads Campaigns

I act as a marketing right-hand man or an outsourced consultant depending on your challenges: launch, growth, repositioning, optimization.

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

BIM DAY GVA
CMO
CIVIL ENGINEERING
April 2019 - Today (7 years and 2 months)
Geneva, Switzerland
As CMO and co-founder of BIM DAY GVA, I designed and managed the brand, acquisition, and partnership strategy to make the trade show a benchmark event in French-speaking Switzerland for BIM and building digitalization.
I coordinate the entire marketing funnel – branding, content, SEO, CRM, multi-channel campaigns, automation – with an obsession for measurable impact: traffic, leads, exhibitor & partner conversion.

Results: +1000 participants, +60 exhibitors and sponsors each year, an engaged B2B community, and continuous organic growth since 2019.