Freelancer profile translated to English.

Description

🤝 CLIENTS : France TV, Airbnb, BNP Paribas, Odocar, Zeno Watch, Schaefer & Companions.

✍️ UX WRITER & SENIOR COPYWRITER

Freelance since 2019 (7 years of experience), I optimize your digital interfaces through UX Writing and editorial strategy. **My goal**: to transform the technical complexity inherent in your sector into fluid and efficient user journeys.

⚙️ UX WRITING & CONTENT DESIGN

**Simplification of user journeys**: flow analysis and cognitive load reduction.
**Microcopy writing**: buttons (CTA), forms, error messages, onboarding.
**Technical pedagogy**: simplification of complex concepts (Tech, Automotive, Industry, Banking).
**Design system & Guidelines**: creation of semantic charts and Tone of Voice.
**Bilingual UX Writing**: original conception in French and English (Non-native C1 level).
**Mockup & Prototyping**: direct collaboration on conversion funnels.

🚀 COPYWRITING & CONVERSION (E-COMMERCE / B2B)

**Persuasive writing**: creation of taglines, signatures, and brand taglines.
**My figures**: over 3,000 product descriptions written for €12 million in revenue.
**Landing pages**: creation of high-value sales pages.
**Emailing & Newsletters**: acquisition and loyalty strategy.
**Advertising**: Meta Ads and Google Ads campaigns

.📖 WEB WRITING & SEO (ORGANIC REFERENCEMENT)

**SEO Copywriting**: writing optimized blog articles and pillar pages.
**Content strategy**: definition of editorial lines and publication schedules.
**Semantic optimization**: keyword integration and internal linking.
Brand storytelling

🎥 SCRIPTWRITING & VIDEO

**YouTube video script**: narrative writing for channels with large audiences (Trash, S'investir, Valek).

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
German
Conversational

Workplace preferences

Can work on-site

Paris (up to 30km), Lyon (up to 20km), Chambéry (up to 50km)

Freelance
Copywriter / UX Writer / Copywriter
DIGITAL AND IT
January 2020 - Today (6 years and 5 months)
Paris, France
- Website copywriting (UX Writing / Copywriting)
- Creation of taglines, signatures, naming, and visuals
- Facebook Ads, Google Ads, SnapAds advertising
- Scriptwriting for YouTubers
- Writing prospecting emails for freelancers or sales teams.
- And anything else that's written!
UX Writing Meta Ads Web writing Script writing Email copywriter
WebexpR
Copywriter / UX Writer
DIGITAL AND IT
March 2023 - Today (3 years and 3 months)
Paris, France
- UX Writing
- Brand content (Naming, Signatures, taglines)
- Advertising support (posters, brochures, flyers)
- SEO Writing
Branding & Identity UX Writing Copywriting
Le Petit Fumeur
Head of Writing
September 2021 - March 2023 (1 year and 6 months)
Clichy, France
- E-commerce project management, product sheet creation
- Product sheet writing
- Purchase journey writing
- User journey writing
- UX Writing
- SEO Writing
UX Writing Copywriting SEO writing