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Maxime F.MF

Maxime F.

Expert Shopify 🏅Development, AI & Automation

€700/day
34 projects
Paris, FR
8-15 years

Average response time: A few days

Freelancer profile translated to English.
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About Maxime

I transform your Shopify store into a sales machine — faster, smarter, more autonomous.

Is your Shopify store running, but costing you time and money that AI could recover for you?
An expert Shopify developer for 8 years, I master Shopify techniques and the concrete integration of AI into e-commerce stores.

What this means for you concretely:

🤖 AI Agents & Automation: automated customer support, personalized product recommendations, repetitive task management — your team focuses on what matters.

🚀 Performance & Conversion: fast-loading stores, custom Liquid themes, optimized Core Web Vitals. Every second saved = revenue recovered.

⚙️ Custom Solutions: features not natively possible on Shopify, migrations from WooCommerce / Prestashop / Magento, headless via Hydrogen & Next.js.

💡 My difference: I don't code for the sake of coding. I understand your conversion, average order value, and scalability challenges. My code serves your growth, not the other way around.

Shopify LVMH Hackathon — Shopify Certification — 34 projects — 4.9/5 from 27 verified reviews.
Available immediately. Let's talk about your project.
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Bordeaux (up to 50km), Toulouse (up to 50km), Pau (up to 50km), Paris (up to 10km)

Experience

  • Le Food Corner
    SHOPIFY PROJECT: Redesign / Maintenance / Evolutions
    RESTAURANTS AND FOOD SERVICE
    March 2025 - Today (1 year and 5 months)
    Paris, France
    - - PROJECT: LE FOOD CORNER - -

    The Food Corner wanted to modernize its website and improve the user experience while integrating specific business features related to food product sales.

    🚀 Objective: Create a flexible, high-performance, and conversion-focused Shopify platform

    ⚙️ Work done:
    1. Graphic Redesign & Integration
    Full integration of Figma mockups into Shopify
    Global UX redesign (navigation, readability, structure)
    Design improvement to enhance attractiveness and clarity

    👉 Objective: Offer a fluid and engaging experience

    2. Development of Custom Features
    Creation of modular custom sections
    Implementation of a collection pre-filtering system
    Advanced management of delivery and click & collect

    👉 Result: A site adapted to the client's operational constraints

    3. Integration of an External CRM
    Connection with a CRM tool to centralize customer data
    Information synchronization to improve tracking and customer relations

    👉 Objective: Structure acquisition and loyalty

    4. Product Recommendation via AI
    Integration of a personalized recommendation solution
    Dynamic product highlighting based on user behavior

    👉 Result: Increased average order value and engagement

    💡 Results:
    - Optimized user experience
    - Scalable platform with advanced features
    - Better use of customer data
    - Streamlined purchasing process

    👉 The site becomes a real growth tool, not just a catalog
    Shopify Shopify Expert Shopify site creation Shopify Developer Shopify SEO
  • Vôtres
    SHOPIFY PROJECT: eCommerce Site Creation
    RETAIL (SMALL BUSINESS)
    March 2025 - Today (1 year and 5 months)
    Paris, France
    - - SHOPIFY PROJECT: VÔTRES - -

    VÔTRES is a premium brand that requires a digital experience matching its image, while integrating innovative features to boost engagement and conversion.

    🚀 Objective: Create a custom Shopify site capable of strong market differentiation

    ⚙️ Work done
    1. Complete Shopify Site Creation
    Deployment and advanced customization of the Shopify theme
    Liquid development to adapt the front-end to business needs
    Global UX optimization (navigation, product pages, checkout funnel)

    👉 Objective: Build a solid, high-performance, and scalable e-commerce foundation

    2. Social Recommendation System (WhatsApp & Instagram)
    Implementation of an incentive sharing mechanism
    Integration of a recommendation logic via social networks
    User experience work to encourage action

    👉 Result: Activation of a growth lever based on digital word-of-mouth

    3. Integration of a Sole Modeling Tool
    Connection with a specialized external application
    Seamless integration into the product journey
    Front-end adaptation for a consistent experience

    👉 Objective: Enhance the product experience with a personalized dimension

    4. Continuous Maintenance & Evolutions
    Regular addition of new features
    Continuous optimization of performance and customer journey
    Adaptation to the brand's business needs

    👉 Result: A dynamic, constantly improving site

    Results:
    - Premium experience consistent with brand image
    - Enriched and differentiating customer journey
    - Integration of innovative acquisition levers
    - Robust and scalable Shopify platform

    👉 The site becomes a true tool for growth and differentiation
    Shopify Shopify Expert Shopify site creation Shopify Developer Shopify SEO
  • KQUEO
    Shopify Project: Redesign / Maintenance / Evolutions
    E-COMMERCE
    January 2022 - Today (4 years and 6 months)
    Paris, France
    - - SHOPIFY PROJECT: KQUEO - -

    Kqueo faced technical and UX limitations that hindered both site performance and its ability to evolve.

    🚀 Objective: Redesign the Shopify technical foundation to create a high-performance, scalable, and conversion-oriented base

    ⚙️ Work done

    1. Global Audit (UX & Performance)
    Comprehensive customer journey UX audit
    Performance analysis (loading time, front-end structure)
    Identification of friction points and technical limitations

    👉 Objective: Establish a strategic foundation before redesign

    2. UX Redesign & Product Structure
    Creation of new wireframes for product pages
    Complete redesign of product page structure
    Information hierarchy to maximize readability and conversion

    👉 Result: A clearer and more engaging product experience

    3. Advanced Technical Development
    Creation of a custom script to bypass Shopify's 100-variant limit
    Implementation of a Shopify system to manage dynamic content
    Development of a custom filter system

    👉 Objective: Overcome Shopify's native limitations

    4. Building a Flexible Theme
    Creation of custom and modular sections
    Architecture designed for future evolution
    100% responsive development

    👉 Result: An easily manageable and scalable site

    5. SEO & Performance Optimization
    Implementation of SEO scripts
    Optimization of loading and assets
    Overall improvement of front-end performance

    👉 Objective: Improve visibility and user experience

    Results:
    - Faster and more performant site
    - Optimized product experience
    - Removal of blocking technical limitations
    - Scalable architecture

    👉 A Shopify store ready to support growth
    Shopify Expert Shopify Shopify Developer Shopify Development Shopify SEO

Reviews

4.9

Out of 27 ratings

L

Laurent

THE ANANAS COMPANY

Reviewed on 12/7/2024

I contacted Maxime as an emergency because a first freelancer from another platform had delivered very imperfect work, and I had to launch my Shopify site in 2 days. I am 100% delighted to have chosen Maxime because not only was he very responsive, allowing me to make this urgent launch, but also for the quality of his work (he reworked the design, was proactive in UX) and his professionalism (very organized using tools like Notion, Slack & very responsive via video call). He understood my vision and implemented it, for which I am very, very grateful. I recommend Maxime 100% and will hire him again to develop my site.
O

Oscar

Rightbrain

Reviewed on 4/4/2024

I was very impressed by Maxime's thoroughness, as he perfectly met my requests.

Maxime has chosen to hide 1 review

1 written review is private.

Recommendations

SL
Virgil DuboisVD
Azoulay DovAD
+2
Sandy Lfc and 4 other people have recommended Maxime

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Education

  • PISCINE
    42
    2021

Certifications

  • Theme Development Certification
    Shopify
    Shopify SEO Shopify Developer JavaScript Shopify Partner Shopify Development Shopify Fullstack Shopify Expert Shopify site creation Shopify App
  • Business Fundamentals Certifications
    Shopify
    2019
    Shopify Partner Shopify

Skill set

Categories