Freelancer profile translated to English.
Back to original languageAbout Maxime
Hello đ
My name is Maxime, I have been working for over 5 years with VSEs, SMEs, large companies, communication agencies, and entrepreneurs on digital strategies and the implementation of Web & Marketing tools.
+50 missions entrusted per year, ranging from Webflow landing pages to the creation of AI POCs. My transversal skills are appreciated for the overall management and understanding of your project.
Maxime's Strengths
đ„ Certified Webflow Partner (since 2025)
đ„ Certified Make.com Expert (since 2024)
đ„ Approved Digital Activator France
đ§ Consultant & Integrator LLM / AI Agent (AI Referent at BTP RhĂŽne)
đ Training eligible for funding by Qualiopi
Expertise
đWebsite
⊠Webflow Expert, creation and development of Webflow sites
⊠Webflow Webdesigner, web design and UX/UI design
⊠Web design and mockups on Figma & Adobe XD
⊠UX/UI design and web architecture
⊠Creation of showcase sites on Webflow
⊠Creation of optimized Webflow landing pages
⊠Website redesign and migration to Webflow
⊠Webflow integration and Webflow CMS
⊠Responsive design and performance optimization
đNatural Referencing (SEO & GEO)
⊠Keyword strategy
⊠Autonomous SEO AI Agent: Ortego.fr
⊠Text content optimization (Internal linking, Tagging, Sitemap, ...)
⊠Link building
⊠Local SEO
⊠Monitoring and reporting
⊠SEO Training
đAutomation & API Connection
⊠Audit of your internal company processes
⊠Analysis of your data repositories
⊠Creation of your workflows (N8n or Make.com)
⊠REST & GraphQL API integration
⊠N8n Self-hosted deployment
⊠Deployment of open-source LLM Model with local API
⊠OCR integration (document analysis)
⊠AWS Lambda Micro-Service (Python & React)
Availability:
đ§ Responsive and available on Malt, LinkedIn, phone, Discord, and by email.
French
Native or bilingual
English
Fluent
Can work on-site
Lyon (up to 50km)
Experience
- SolucarAI POC - Classification & Customer Relationship AI Agent AdministrationAUTOMOBILEFebruary 2026 - Today (6 months)Neuville-sur-SaĂŽne, FranceDesign and deployment of an AI-based email automation system for Solucar, with a clear objective: to improve sales responsiveness and reduce repetitive tasks related to customer interaction management.âž»đ ïž 1. Strategic ScopingâąAnalysis of existing flows (incoming emails, request processing, follow-ups).âąIdentification of friction points and time-consuming tasks.âąDefinition of objectives: time savings, improved response times, structured interactions.âąMapping of existing tools (CRM, messaging, internal processes).âąIdentification of priority use cases (automated responses, qualification, follow-ups).Deliverables: email flow audit, automation roadmap, use case prioritization.âž»âïž 2. AI Structuring & LogicâąImplementation of an automatic classification logic for incoming emails.âąDevelopment of automated response scenarios based on context (customer request, follow-up, qualification).âąPersonalization of AI-generated messages based on profile and intent.âąIntegration of existing data to enrich responses (customer history, sales context).đ AI enables advanced personalization and continuous performance optimization here, by adapting messages and their timing based on user behaviorDeliverables: automated scenarios, email generation engine, qualification logic.âž»đ„ïž 3. Deployment & AutomationâąIntegration of the solution into the company's existing environment.âąAutomation of responses, follow-ups, and prospect tracking.âąImplementation of workflows to streamline request processing.âąTesting, adjustments, and continuous performance improvement.âąTeam support for adoption.Deliverables: operational automation system, email workflows, optimized processes.
- EurofinsWebflow E-commerce Website RedesignMEDICALJanuary 2026 - Today (7 months)Lyon, FranceWeb design and redesign of key website pages for Eurofins â Calixar subsidiary, with a clear objective: to modernize the user experience, enhance scientific expertise, and improve the performance of strategic pages on Webflow.âž»đ ïž 1. Strategic ScopingâąAnalysis of existing pages (strengths, weaknesses, UX friction points).âąIdentification of business objectives: conversion, clarity of offerings, scientific credibility.âąRecommendations on content structuring and information hierarchy.âąRedesign of key messages (clarification of positioning and value propositions).âąDefinition of UX principles suitable for a scientific B2B target audience.Deliverables: UX audit, page redesign plan, editorial recommendations, structural wireframes.âž»âïž 2. UX/UI Design (Figma)âąRedesign of user journeys on key pages (services, technologies, expertise).âąCreation of wireframes and then complete UI mockups on Figma.âąSpecific work on the readability of scientific content (diagrams, technical blocks, data).âąImplementation of a design system consistent with the Eurofins universe.âąIterations and adjustments in collaboration with internal teams.Deliverables: wireframes, desktop mockups, design system, Figma prototypes.âž»đ„ïž 3. Webflow DevelopmentâąIntegration of new pages on Webflow following best responsive practices.âąContent structuring via CMS to facilitate internal updates.âąIntegration of subtle animations to enhance readability without hindering comprehension.âąSEO optimization (tagging, structure, performance) and loading time improvement.âąUser acceptance testing, multi-device testing, and deployment.Deliverables: finalized Webflow pages, structured CMS, SEO & performance optimized pages.
- Dernier SoleilCreative Webflow Showcase Website CreationDIGITAL AND ITDecember 2025 - January 2026 (1 month)Nancy, FranceWebflow design and development of a creative and immersive website for Dernier Soleil, a communication agency collective in Nancy. A mission focused on art direction, with a clear objective: to transform existing mockups into a fluid, animated, and impactful digital experience, ready for the collective's official launch.âž»đ ïž 1. Strategic ScopingâąAnalysis of provided mockups and understanding of the collective's artistic direction.âąIdentification of challenges: design integrity, immersion, consistency with the creative universe.âąDefinition of technical and UX priorities to ensure a fluid experience.âąAnticipation of deadline constraints (delivery before the inauguration evening).âąContent structuring for clear and effective reading.Deliverables: technical scoping, UX prioritization, structural and SEO recommendations.âž»âïž 2. UX / Design IntegrationâąFaithful translation of mockups into functional web architecture.âąWork on UX behaviors (scrolling, transitions, reading rhythm).âąComplete responsive adaptation (desktop, tablet, mobile).âąImplementation of modular components to ensure site scalability.Deliverables: pixel-perfect integration, responsive structure, reusable components.âž»đ„ïž 3. Webflow Development & AnimationsâąComplete website integration on Webflow, strictly adhering to mockups.âąDevelopment of immersive animations using GSAP to enhance user experience.âąCreation of fluid transitions and scroll-based interactions to dynamize the user journey.âąSEO optimization from launch (structure, tags, content).âąMulti-device testing and production within a tight timeframe.Deliverables: finalized Webflow site, GSAP animations, optimized SEO foundation.âž»Result: a vibrant, expressive website perfectly aligned with the collective's creative DNA, delivered on time and ready to support the brand launch.
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Certifications
- Google Analytics 360 CertificationGoogle Analytics Academy2020
- SEO - Search Engine OptimizationSEM RUSH2022