Freelancer profile translated to English.

Description

Hello and nice to meet you :)

After 4 years at Octoly as Director of Operations Europe, I wanted to start my freelance business in order to bring my experience and skills to growing projects that require special support.

I joined Octoly in the early stage (less than 10 employees), and helped grow the company through two fundraising rounds, four country openings and the development of a community of 12,000 influencers and 500 brands. I was in charge of building and structuring Octoly's operations department (11 people).

I also followed the Reforge program, as well as a Growth Hacking seminar led by Andrew Chen.

I therefore have both the theoretical skills and practical experience to best support you in solving your problems.

How can I help you?

STARTUP - GROWTH STRATEGIES (specializing in Marketplaces and SaaS products)

* Definition of Business Model, P&L, Market Studies

* User Acquisition & Retention

* Go To Market Strategies

* Implementation or optimization of your CRM: Marketing automation, Customer Service, emailing, etc

* Support in defining and tracking the right performance KPIs

* Various quantitative and qualitative analyzes: liquidity, retention, activation

BRAND DIGITAL STRATEGY:

* At Octoly, we have supported hundreds of brands (Cosmetics, Fashion and Lifestyle) in their influencer marketing strategy

* Whatever your issues in this area, we can think together about how to respond to them.

MANAGEMENT

* I recruited and structured a team of 13 people (Business developers, Community Managers, Project Managers and Logistic managers)

* I can help you structure your team (communication, process, organization) to make the most of everyone's skills in order to support your growth

Languages

English
Native or bilingual
Italian
Native or bilingual
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km), Paris (up to 10km)

SlimPay
Head of Growth Marketing - contractor
TECH
February 2019 - May 2019 (3 months)
Paris, France
Restructuring of Slimpay's Growth & Marketing department, as a consequence to the whole company restructuration.
- Interim management of 5 people
- Audit of the existing organisation and processes
- Implementation of new tools and processes based on data and results
- Revamp of the lead gen organisation (Pardot and Salesforce)
- Implementation of a 6-month team and individual roadmap and objectives
- Recruitment of a full time Head of Marketing
Team management Lead generation
Octoly
Head of Operations Europe
SOCIAL NETWORKS
July 2015 - December 2018 (3 years and 5 months)
Paris, France
Octoly is a two-side marketplace connecting 300 brands with 12,000 YouTube and Instagram influencers in 5 countries : US, FR, ES, IT and DE. Octoly is the leading marketplace worldwide in terms of product placements (20.000 a month).
- Created and developed Octoly Influencer Department at the company's earliest stage
- Responsible for the growth and well-being of the community of influencers (12,000 influencers) : Acquisition and Retention Strategies, Customer Support, Community Management, Events
- Hired and Managed a team of 11 people : 2 business developers, 6 influencer marketing managers, 2 event project managers, 3 Logistics Managers
- Defined and tracked main KPIs and objectives for the team in Europe
- International expansion : Defined go to market strategies for ES, IT and DE launches (P&L, recruitment, liquidity forecasts, etc)
Growth hacking Team management Product management Business development Start-up Marketplace SAAS Customer Journey
Dailymotion
Content Partnership Manager - Music & Original Content
ENTERTAINMENT AND LEISURE
January 2014 - December 2014 (1 year)
Paris, France
At the time, world second video sharing platform with 2 billions views/month
- Curation and creation of new partnerships with music content producers and distributors: Warner Music, Boiler Room, Beggars, Believe Digital, etc.
- Customer support
- Daily collaboration with Sales, IT and Marketing teams