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Maud PoupaMP

Maud Poupa

Editorial Consultant | Content, Media, Publishing

€510/day
Sisteron, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Maud

I support companies, leaders, institutions, agencies, and authors in the design, structuring, and production of high-value-added content.

My background combines **3 rarely associated expertise areas: journalism, publishing, and communication**.

I work oneditorial strategymissions as well aswritingand **content project management**:
  • Editorial strategy and editorial line
  • Press releases and press kits
  • Expert articles, interviews, and journalistic content
  • White papers, guides, and educational content
  • Ghostwriting for leaders, entrepreneurs, and authors
  • SEO writing and high-value-added web content
  • Newsletters, storytelling, and branded content
  • Proofreading, rewriting, and editorial support

I have participated in the design, editing, or management ofseveral dozen books and numerous editorial projectsfor companies, media outlets, publishing houses, training organizations, and experts from various sectors.

**I have also written nearly 50 books**, across all genres, under my own name, a pseudonym, as a ghostwriter, or as a co-author.


I regularly contribute toprofessional pressand specialized media. I have written for trade magazines, thematic dossiers, and journalistic content for demanding professional audiences.

My background allows me to approach an editorial project from multiple complementary angles. As an author, journalist, publishing professional, and communication consultant, I know how to produce **content that reconciles the author's or expert's goals, the company's objectives, the editorial requirements of the media, and the readers' expectations**.

I can work on a specific deliverable or support you throughout an entire editorial project, from strategic thinking to publication.
  • French

    Native or bilingual

  • English

    Conversational

  • Spanish

    Conversational

Can work on-site
Sisteron (up to 50km), Aix-en-Provence (up to 50km), Paris (up to 10km)

Experience

  • Maud Poupa E.I.
    Communication and Editorial Strategy Consultant
    July 2014 - Today (12 years and 1 month)
    I design and deploy written content that enhances the image, projects, and voice of companies. My expertise covers all formats and objectives, from corporate communication to digital strategy:

    • **Press Relations**: impactful press releases and kits, media training
    • **Digital Communication**: SEO-optimized writing, blog posts, newsletters, web pages
    • **Storytelling**: creation of authentic and impactful narratives, embodied by the voice of a leader, a brand, or a team. Corporate books.
    • **Inbound Marketing**: customer-oriented content (white papers, practical guides, testimonials)
    • **Content Strategy**: definition of editorial lines, adaptation of messages for B2B and B2C targets.
    • **Institutional Communication**: presentations, brochures, speeches, activity reports, event materials.
    All professional sectors. All topics.

    Current specializations: luxury packaging, swimming pools, fitness.
    Other subjects covered: bank loans, contemporary art, startups.

    I am the author of the book "Bien communiquer avec les médias" (Communicating Effectively with the Media), published by GERESO.
    Communication Strategy SEO Web Writing Content Writing Inbound Marketing Storytelling
  • Maud Poupa E.I.
    Published Author & Commissioned Ghostwriter
    PUBLISHING
    March 2011 - Today (15 years and 5 months)
    I have written, co-written, or lent my pen to about forty books: essays, biographies, practical guides, children's books, life stories, fiction, or professional works.
    This experience allows me to tackle all narrative registers – from personal testimonials to corporate books – with the same commitment to rigor, clarity, and style.
    I leverage this dual role as an author and ghostwriter for companies, leaders, and publishers who wish to bring their ideas to life and leave a lasting written legacy.
    Ghostwriter Publishing Author Writer Writing
  • Maud Poupa E.I.
    Web Writer & Digital Content Strategist
    July 2014 - Today (12 years and 1 month)
    I help companies improve their online visibility through optimized, engaging content designed to convert.
    • **SEO**: writing web pages, blogs, and articles optimized for sustainable organic search engine ranking.
    • **Content Marketing & Brand Content**: newsletters, white papers, practical guides, and inbound content to nurture customer relationships.
    • **Digital Storytelling**: narrating companies or personalities, and showcasing expertise through formats adapted to web channels.
    • **Editorial Strategy**: defining content lines, publication calendars, and multi-channel consistency.
    • **LinkedIn Ghostwriting**: creating posts and articles aligned with the brand's editorial line to enhance visibility, credibility, and engagement.
    Inbound Marketing Storytelling SEO Web Writing Ghostwriting Brand Content

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Education

  • Master's in Document Design, Publishing, and Management
    University of South Brittany
    2007
    Master Conception, Édition et Gestion de documents
  • Bachelor's Degree in Languages
    University of Rennes 2
    2005
    Licence en Langue

Skill set

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