Freelancer profile translated to English.
Back to original languageAbout Maud
I support entrepreneurs, creators, and brands in structuring their online presence through an approach combining positioning strategy, storytelling, and creative direction.
My goal: to build clear, coherent, and sustainable communication that attracts the right audience without losing your uniqueness.
My expertise is structured around 3 pillars:
🔍 Strategic Audit & Positioning
Analysis of your current presence, clarification of your message, identification of your blocking points, and definition of a strategy adapted to your objectives
✍️ Storytelling & Content Architecture
Creation of editorial angles, narrative structures, and formats designed to capture attention, enhance retention, and create a recognizable identity.
🎬 Creative Direction & Content Creation
Support in artistic direction, formats, tone, and video production (on/off-camera) to align your image with your positioning.
Why collaborate together?
After several experiences between media agencies and international freelance missions, I have developed an approach that is both strategic and creative, focused on brand authenticity and long-term consistency.
I particularly work with:
• entrepreneurs and creators
• expert profiles who struggle to clarify their communication
• personal brands in the process of structuring or repositioning
Services & Support:
🔍 STRATEGIC AUDIT & POSITIONING — upon quote
In-depth analysis of your positioning, content strategy, platforms, and personalized roadmap.
✍️ CREATIVE STRATEGIC CONSULTING — upon quote
Personalized support to structure your communication and brand image in the long term.
🎬 CREATIVE DIRECTION & PRODUCTION — upon quote
+70,000 followers generated organically for an educational channel in 2025.
Need tailor-made support?
I would be delighted to discuss your project 💌
French
Native or bilingual
English
Fluent
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- Talk in FrenchSocial Media Manager & On-Camera CreatorEDUCATION AND E-LEARNINGDecember 2024 - February 2026 (1 year and 2 months)French language Channel (Seoul)Organic Growth Strategy: Managed the overall strategy that led to achieving +70,000 organic followers on Instagram (+50k) and YouTube (+20k) in 2025.Brand Embodiment & UGC: Appeared on camera as the main creator to humanize the brand and build trust with the audience.High Retention Scripting: Wrote scripts based on attention psychology (hooks, storytelling, "watch-time" structure) to maximize engagement.Digital Creation & Production: End-to-end production and management (shooting, editing, captions) of +120 Reels/TikToks and 15 YouTube videos (editing delegated to an editor).Social Media Management: Creation and complete management of the editorial calendar via Vista Social (scheduling).Strategy & Trends: In-depth analysis of SEO trends and audience "pain points" to transform strategic insights into viral content.Performance Analysis: Weekly monitoring of KPIs via YouTube Analytics and Meta Business to draw learnings and continuously optimize the strategy.
- FreelanceSocial Media Strategist & Content CreatorMarch 2024 - September 2025 (1 year and 6 months)• 21 MARS – Lingerie Brand (Paris)Social Media Consulting & Strategy: Development and complete implementation of the social strategy to boost visibility during the crowdfunding campaign and e-commerce launch.Operational Management: Creation and management of the global editorial calendar to ensure brand consistency and a constant content flow.Digital Content Production: End-to-end creation of engaging formats (Reels editing, carousel creation, static posts) and assistance during photo/video shoots to ensure visual consistency in line with brand image.Business Impact: Content strategy that contributed to the success of the crowdfunding (230% of the goal achieved).• Real Estate Agency (Dubai)Content Strategy & Planning: Definition of content pillars and management of the editorial calendar to ensure a differentiating presence in an ultra-competitive market.Video Creation & Production: Content capture (shooting) and video editing (Reels/TikTok) optimized for retention to showcase premium real estate properties.Copywriting & SEO: Writing of captions optimized for social search engine optimization to maximize organic reach.Awareness Strategy: Analysis of local trends and audience "pain points" to transform strategic insights into high-performing content.
- Publicis Media (Paris)Multi-media Account ManagerPRESS AND MEDIAJuly 2019 - December 2023 (4 years and 5 months)Client Portfolio Management (Beauty & Retail): Management of Clarins (Skincare & Fragrances), Monoprix, Engie, La Poste accounts.360° Media Strategies: Development of global strategies including TV, Digital, Press, Out-of-Home, and Social Media.Campaign Optimization & Tracking: Budget management, campaign monitoring, and detailed performance reporting.Media Planning: Optimization of multi-channel media plans to maximize visibility and ROI.Consulting & Client Relations: Daily strategic support, brief taking, media recommendations, and operational follow-up.Audience & Insights Analysis: Analysis of target profiles, consumer insights, and media usage to refine targeting.Strategic Watch: Competitive analysis and monitoring of advertising market trends.
Recommendations
Be the first to recommend Maud
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- MBA DIGITAL COMMUNICATION STRATEGYIICP2019