Freelancer profile translated to English.
Back to original languageAbout Maud
I worked for about ten years in the Paris region, mainly in advertising agencies (Groupe L'Etudiant, Groupe Marie-Claire, Régie radio ...).
Now based in Nantes, after 2 years of employment for Hit West and Virgin Radio, I am looking to help companies develop their revenue.
What boosts me the most? Discovering new business sectors, finding an efficient commercial strategy, meeting new contacts.
Can work on-site
Nantes (up to 50km), Rennes (up to 30km), Nantes (up to 30km), Paris (up to 10km)
Experience
- REGIE RADIO REGIONSADVERTISING MANAGERPRESS AND MEDIASeptember 2019 - August 2021 (1 year and 11 months)Nantes, FranceDevelopment of a prospect portfolio. Client follow-up and development. Portfolio in Nantes and Cholet. Sale of radio campaigns, program sponsorships, and special operations. Client typology: small and medium-sized businesses (e.g., Decathlon, Shopping centers, House builders, etc.)
- Groupe Marie ClaireKey Account Field Sales RepresentativePRESS AND MEDIAJanuary 2007 - May 2008 (1 year and 4 months)Prospecting in media agencies and direct advertisersDevelopment and retention of a client portfolioResponsible for Food, Home Appliances, and Publishing sectorsResponding to tendersDevelopment of web or cross-media plans (print, TV, radio)
- PLANET.FRBusiness DeveloperPRESS AND MEDIAMay 2008 - June 2015 (7 years and 1 month)Development and commercialization of the integrated advertising agency to media agencies and direct advertisersProspecting key accounts in Health (pharmaceutical laboratories), Insurance, Food, and Automotive sectorsNegotiation of framework agreementsResponding to tendersDevelopment of commercial proposals based on client objectives: display, special operations, newsletters, emailings...Writing and implementing quizzes, advertorials, expert meetingsImplementation of promotional operations (professional breakfasts, trade shows, newsletters...)
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Education
- COMMERCIAL ACTION BTSESIG-Est2001BTS ACTION COMMERCIALE