Freelancer profile translated to English.
Back to original languageAbout Matthieu
🚀 How can I help your business?
After 8 years in the data world, my observation is simple: marketing and product teams are facing increasingly demanding users, a multiplication of tools, and a lack of data insights.
Product and marketing teams juggle many time-consuming and technical tasks like tracking or setting up a data stack.
My goal is simple: "to allow your teams to focus on what they do best and relieve them of the technical tasks related to tools and data."
Some examples of topics where I can assist you:
------- Product Analytics & Tracking
âś… Audit and implementation of tracking for Amplitude/MixPanel or CDP (Segment/Rudderstack)
------- Data Stack & BI
âś… Implementation of a data warehouse (Snowflake, Big Query) for storage
âś… Data ingestion and centralization through custom ETLs and data ingestion tools
âś… Setup of a BI solution for data visualization and business steering
------- Tracking
âś… Tracking audit and fixes (GTM, Hubspot, others)
đź› Tools mastered:
» Tracking & Product Analytics: Segment, Rudderstack, Amplitude, MixPanel, Google Tag Manager
» Data Stack: Fivetran, Airbyte, DBT, MonteCarlo, Snowflake, BigQuery, Redshift, n8n
» Data visualization: MixPanel, Amplitude, Google Data Studio, Tableau, Zoho Analytics and Power BI.
» Web Analytics: Google Analytics 4
» Analysis: Python, SQL
» Data Activation: Hightouch, Census
» Strong adaptability to any data tool
My references:
âś… Glovo
âś… Criteo
âś… Hotjar
Looking forward to discussing your projects. 👨🏻‍🔬
French
Native or bilingual
Spanish
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Lyon (up to 100km), Bordeaux (up to 100km), Toulouse (up to 100km)
Experience
- HotjarSenior Data Analyst (Product & Growth)E-COMMERCEDecember 2020 - Today (5 years and 6 months)» Implementation of the analytics stack for the growth and product team
- FreelanceData Analytics / Tracking / Google Analytics / Marketing StacksE-COMMERCEJanuary 2020 - Today (6 years and 5 months)
- CRITEOLead Growth AnalyticsTECHOctober 2017 - December 2020 (3 years and 1 month)Barcelone, Spain» Support for +40 merchants (revenue from $1M to $30M) in analyzing and optimizing their marketing re-engagement actions» Implementation of the analytics stack for the growth team
Reviews
Charlotte
Alpagga
Reviewed on 12/13/2024
A real pleasure to work with Matthieu, as always. Matthieu is very professional and knows how to advise based on the situation and internal resources. I would work with Matthieu again with my eyes closed in the future.
Benjamin
Horseplanet AG
Reviewed on 1/26/2024
Matt is simply brilliant. He helped us find the right answers to our questions and together with him we were able to put together a comprehensive tracking plan. It's great how Matt manages to explain complex topics simply and patiently, so that you as a managing director can make the right decisions.
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Education
- Computer EngineeringINSA Lyon2015
- Master of BusinessESADE Business School2016Classée meilleure école de commerce en Espagne
Certifications
- Google Analytics for Power UsersGoogle2020
- Google Tag Manager FundamentalsGoogle2020