About Matthieu
French
Native or bilingual
Experience
- MediastayMarketing/Communication Project ManagerDIGITAL AND ITAugust 2022 - September 2024 (2 years and 1 month)Paris, FranceAs a marketing and communication project manager at Mediastay, I had the opportunity to work on both brand strategy and the operational creation of digital content.I was responsible for creating visual materials (posters, banners, product visuals) and managing social media campaigns, from conception to publication.I also handled the complete community management for Mediastay's products, including writing posts and newsletters, as well as creating all associated visuals using Photoshop, Illustrator, and Canva.This work allowed me to develop an approach that was both creative and performance-oriented, with concrete results:
- +60% engagement on social networks
- +120% organic reach
- +40% traffic on product sites
Today, I bring this dual marketing + design expertise to my clients, to create impactful visuals and content that strengthen their brand image in the digital space. - OldPiece34CEOFASHION AND COSMETICSJanuary 2022 - Today (4 years and 5 months)Paris, FranceAs the founder and creator of Oldpiece, my own arty and subversive streetwear brand, I managed the entire project from A to Z for 4 years.From creating the clothing and prints to designing mockups, photo shoots, and editing, to managing the Shopify site and digital communication, I directed all stages with a 100% creative and strategic approach.I developed the complete visual identity of the brand and created all content for Instagram, TikTok, and artistic collaborations, including partnerships with festivals, music artists, and media (CaminoTV, Vetma, T-Shirt Archives, Views), as well as artists like PLK and Ormaz who wore our creations on stage.Concrete results:
- From 0 to 3,500 Instagram followers in less than a year with full organic growth, picked up by several media outlets without advertising
- €20,000 in revenue in 6 months, without ads
This experience allowed me to develop comprehensive expertise in graphic design, editing, content creation, branding, and brand strategy, which I now apply to my freelance work to create impactful visuals and strong identities for my clients. - Dynam'hitProject ManagerCULTURESeptember 2021 - September 2024 (3 years)Marseille, FranceAs a project manager at Dynamhit, a student association specializing in music and events in Marseille, I led the project for 3 years with a team of 18 collaborators.I was responsible for creating visual content for communication and events: Instagram posts, flyers, visuals for concert stages, t-shirts, and merchandising. I managed the complete graphic design, mockups, and production of materials using Photoshop, Illustrator, and Canva.I also oversaw multi-channel communication, including Instagram, newsletters, print materials, and the website, and led collaborations with artists such as LIMSA, Gapman, and Zepequenai.These projects led to the organization of concerts with over 1,000 attendees in Marseille venues and the production of coherent and impactful visual content for all events.This experience allowed me to develop expertise in graphic creation, digital content, and event design, which I now apply to my freelance work to help brands and creators strengthen their image and visibility in the digital space.
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Education
- Master 2Kedge Business SchoolJ'effectue mon activité de community manager en alternance au sein de ma formation. J'utilise au quotidien Photoshop pour le travail mais aussi pour mes activités en freelance