Freelancer profile translated to English.

Description

10+ years building, managing, and scaling eCommerce and SaaS products with measurable business impact. Operational approach: I write SQL, develop integrations with AI, and manage end-to-end.

What I've done:

10x revenue growth in 6 years through conversion optimization (+15%), loyalty, and technical transformation
Technical leadership: Full migration to composable architecture (500+ APIs), development of a quasi-SaaS WMS (7 warehouses, 200 users), 8 mobile apps deployed
Operational excellence: 430K orders/year, 98% on-time shipping, -11% logistics costs, $1M annual savings
Impact management: Led 40 people (PMs, Designers, Tech, Ops) internationally with internal promotions
First PM: Established the product function from scratch with vision, OKRs, agility, and a complete data stack

What I do concretely:

Develop integrations (Supabase, APIs) and rapid prototyping with AI
Write functional specifications in Gherkin to accelerate production
Advanced SQL queries for analytics and automated monitoring
Manage technical tenders and architecture transformations
Facilitate Agile rituals and obtain stakeholder buy-in

Stack:

Magento, Symfony, Headless Commerce • API-first Architecture • OMS, WMS, PIM • Supabase, Snowflake, Fivetran • Databox, Amplitude, PostHog • Linear, Notion, Slack • iOS/Android • Agile/Scrum

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Gosto
Director of Product & Tech
E-COMMERCE
June 2025 - Today (1 year and 2 months)
Lille, France
First product hire in a fast-growing scale-up. Established the product function from scratch with a hands-on approach combining strategic vision and technical execution.
Key achievements:

Defined product vision and implemented the OKR framework
Implemented agility and adopted Linear for product/tech management
Personally developed an Attio ↔ ERP integration with Supabase and AI

Missions - Conversion funnel optimization:

Acquisition: Launched a Growth strategy with B2B Lead Generation
Conversion: Managed a tender for the redesign of 20 eCommerce sites to a unified headless stack
Closing: Optimized the conversion rate of quotes to asynchronous for smoother ADV work
Logistics: Wrote functional specifications for the creation of a custom WMS

Tools and Operations:

Data structuring: complete architecture with Fivetran, Snowflake, and Databox
Deployed Slack as the central communication tool
Monitored and tested innovative solutions (Basedash, Julius AI) to optimize workflows
Rapid prototyping and development with AI to validate business needs

Technical environment:
Headless Commerce • Supabase • Fivetran, Snowflake • Attio • Databox • Linear • Basedash • Julius AI • Slack • PostHog • Agile/Scrum
Saveur Bière | PerfectDraft | ABInBev
Head of Product
E-COMMERCE
March 2017 - May 2025 (8 years and 2 months)
Lille, France
Full product management of a multi-country eCommerce platform with end-to-end management of technological transformations, the product team, and user experience.
Key achievements:

Led a team of 9 people (5 PMs + 4 designers) in person and remotely abroad
Multi-country management: 8 websites in multiple languages with local adaptations (language, currency, content)
Technical transformation: migration to a composable architecture with +500 API endpoints
Deployed a multi-site WMS: 7 warehouses, 200 users, 8 international sites
Conversion optimization: NPS at 75, chatbot retention rate at 90% over 24 days

Missions:

Managed major technological migrations (Prestashop → Symfony → Magento)
Created custom systems (Symfony eCommerce platform, proprietary WMS, excise platform, keg return management)
Wrote PRDs and specifications in Gherkin to accelerate development
Facilitated Agile rituals and obtained buy-in from the Executive Committee
Implemented automated monitoring (Databox, Snowflake, PowerBI, Amplitude, SQL)
Transformed company tools (Front, Intercom, Notion, Linear)

Technical environment:
Agile/Scrum • API-first Architecture • Magento, Symfony • OMS, WMS, PIM • Algolia • Jira, Linear, Notion • Databox, Snowflake, PowerBI, Amplitude, SQL.
API Symfony Amplitude Linear SQL
IKOMOBI
Product Owner
DIGITAL AND IT
November 2015 - March 2017 (1 year and 4 months)
Lille, France
End-to-end management of 8 applications (7 native iOS/Android + 1 web app) for major clients in the retail, sports, and healthcare sectors.
Key achievements:

Managed high-stakes projects: budgets up to €400K, monthly revenues up to €20M
Coordinated multidisciplinary teams: developers and product designers
Clients: Auchan Drive, Decathlon, Ikea, Alptis, Force A, Smart Module Concept, Clinitex

Missions:

Created mobile applications from scratch and continuous functional evolution (notably Auchan Drive)
Designed UX/UI and wrote functional specifications
Tested and validated APIs (Postman, Runscope)
Deployed new features and bug fixes
Monitored performance and analytics (Google Analytics, Crashlytics)

Technical environment:
Agile/Scrum Methodology • iOS, Android, Windows Phone, Web • Jira, Sketch, Postman, Google Analytics
Claude is an AI and may make mistakes. Please verify the answers.
API