About Matthieu
French
Native or bilingual
English
Fluent
Experience
- Alezan BaladesWordPress website creation and graphic identityTRAVEL AND TOURISMFebruary 2024 - February 2024 (1 month)Troyes, FranceAlezan Balades offers equestrian rides in Champagne.My mission consisted of:
- Designing a graphic identity (colors, logo, fonts).
- Creating a professional, user-friendly, and visually appealing website.
- Writing impactful texts that encourage visitors to book their ride.
- L'Home AgencĂ©eCopywriting - Sales pageARCHITECTURE AND URBAN PLANNINGFebruary 2022 - February 2022L'Home AgencĂ©e is the company of Christelle, a talented interior designer âš.My mission as a content writer was to rework her "Services" page to increase the number of contacts.The mission included:- A research and persona study phase- Keyword research for SEO optimization- A writing phase
- MC4 FranceCommunications ManagerCIVIC AND SOCIAL ORGANIZATIONSOctober 2016 - Today (9 years and 8 months)I support the association's managers in their communication strategy, both internally (several hundred volunteers are involved) and externally (organization of various events).Responsibilities:- Strategic thinking about the association's positioning on the internet (website, social media, etc.) to best adapt the message.- Coordination of communication around events: messaging, emailing, landing pages, registrations, payments, social media, etc.- Creation of a member site on WordPress to distribute association resources to all volunteers.- Training managers on the use of newsletter sending tools (Sendinblue)
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Education
- Digital MarketingLiveMentor2016
- Continuing educationCopywriting and web marketingA travers la pratique, la lecture et le suivi de formations mais aussi l'écoute de Podcast, je suis constamment à l'affut des évolutions du secteur de la communication digitale !