Matthias M.

I managed the entire e-commerce site, hosted on Shopify, by taking charge of optimization, maintenance, and continuous improvement of functionalities to precisely meet its specific needs.

The main tasks performed include:

- Product and collection management, including product creation, addition, and deletion, as well as organization and configuration of collections for a clear and fluid presentation of items.

- Addition, deletion, and configuration of Shopify applications to integrate new features and optimize the user experience while meeting the client's business objectives.

- API connection and management to ensure smooth synchronization between the Shopify site and third-party systems (such as inventory management tools).

- Management of integrations with external platforms, allowing the site to connect to inventory management systems for real-time updates and to prevent stockouts.

- Creation of temporary collections in response to promotions or special events, allowing the client to highlight certain products during specific periods.

- Implementation of an online product customization system, offering customers the ability to customize certain products directly on the site before ordering, thereby improving the shopping experience and business opportunities.

Complete development of the ONEPERF online store. The main objective was to design a modern, clean, and highly functional site capable of managing complex subscription box formulas to fully automate logistics and billing.

Architecture & UI/UX Design: Design of a clean and professional interface respecting a strict graphic charter (black and white with a touch of dynamic turquoise), focused on user experience and conversion.

Subscription Integration and Configuration: Full setup and configuration of the Shopify Subscriptions app to manage four distinct formulas across three box sizes (Small, Classic, Large):

Key Page Development: Custom integration and optimization of strategic pages: Homepage (conversion-optimized), Products, dynamic FAQ, and About Us.

Global Configuration & Trust: Complete footer setup, navigation menu creation, lead capture newsletter integration, and legal notice compliance.

I took charge of the complete management of the e-commerce site, hosted on Shopify, with the goal of improving user experience and site performance.

My main mission consisted of:

- Redesigning and optimizing the site's design, improving ergonomics, navigation, and making the experience more fluid for users.

- Configuring and managing Google Tag Manager for precise data tracking and analysis of user behavior, which allowed for better targeting of marketing actions and optimization of conversions.

- Improving site performance by working on loading speed, SEO, and integrating new features to meet the client's evolving needs.