Matthias Hon

MARKETING EXPERT WITH MANY YEARS OF INTERNATIONAL EXPERIENCE

Digital manager with many years of marketing & sales experience in business development & digitalization in the telecommunications, automotive, fashion & lifestyle, and insurance industries.

Profound business/ & technology understanding; pronounced customer-centricity mindset combined with strong communication expertise, specialist for brand/ & product marketing.

HIGH AFFINITY FOR THE OPPORTUNITIES OF DIGITAL TRANSFORMATION:

Well-founded generalist in digital business with extensive e-commerce expertise. Proficient in creating digital/ & communication strategies and CRM campaign management (multi-stage & cross-media) with transformational experience in B2B/B2C/D2C.

Extensive know-how in building successful e-business units and online shop platforms (SAP-Hybris/SalesForce CC) including their internationalization, as well as in introducing profitable new technologies (5G, IoT, AR or smart building solutions/smart energy management).

ENTHUSIASTIC AGILE PRODUCT OWNER:

Results-oriented doer with enthusiasm for the development/ & expansion of new, digital business areas; broad project/ or program management and consulting experience, analytical-strategic thinking.

Manager and team player with knowledge in agile project/ & change management; communicative, persuasive in presentation, experience in both corporations and owner-managed medium-sized companies & startups – interested in sustainability topics.