About Matthew
English
Native or bilingual
Can work on-site
Melbourne (up to 50km)
Experience
- Sun Vegas CasinoPokies ExpertJanuary 2020 - Today (6 years and 6 months)Melbourne VIC, Australia• • Lead pokies and casino game coverage across the platform• • Write detailed reviews, strategy guides, and trend analysis based on real-money testing• • Translate technical concepts (RNG, RTP, volatility, bonus EV) into accessible insights for everyday players• • Contribute to responsible gambling content with a focus on realistic session expectations and bankroll honesty• • Recognised for deep-dive review formats and honest assessment of game mechanics over marketing language
- AUContent LeadJanuary 2017 - January 2020 (3 years)• • Led a small editorial team covering Australian pokies and online casino platforms• • Developed review frameworks and end-to-end platform testing methodology• • Established the deep-dive review format that became a signature of subsequent work• • Set editorial standards around accuracy, transparency, and player-first language
- TabcorpMarketing CoordinatorJanuary 2012 - January 2014 (2 years)• • Wrote promotional copy and managed campaigns for one of Australia's largest gaming operators• • Worked across digital and print channels covering pokies, wagering, and venue promotions• • Gained insight into how operators communicate with players — and where useful information gets lost• • This frustration directly shaped a later move into independent, player-focused content
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Education
- Bachelor of Media & CommunicationsRMIT UniversityBachelor of Media & Communications