Matthew Betes

Responsible for establishing a new first to market SAAS solution targeting the sports industry. As owner I have grown the business from nothing to 6 major accounts and as the company becomes more operational, I have handed the business over to a management team so that I can get back to free lance work. (www.more-rewards.co.uk)

Responsible for establishing all aspects of a new digital SAAS offering a first to market B2B solution to SME’s.

• Developing the long-term & short-term business plan, budget, and strategy

• All legal, operational and digital development needed to establish and scale up a new business.

• Resource allocation, people leadership (team of 5)

• Creating the brand, go to market approach, sales pipeline (12 deals sold) and marketing/commercial strategy.

• Development of our brand, comms, media, and event strategy to support rapid growth.

tcc is the market leader in global retail loyalty. tcc design and execute tailor-made national marketing campaigns that link to a retailers marketing strategy to deliver sustainable sales growth and enhanced brand equity, encouraging huge levels of shopper participation & engagement. Reporting to the CEO, responsible for developing and implementing tcc's brand identity, communications & events strategy. Achieved no1 share of voice in market for all comms channels and record B2B client engagement