Matteo Belgiovine

I develop custom digital strategies for musicians, cultural brands and SMEs. This includes planning and managing ad campaigns on Meta, designing and creating social media content (editorial calendars, copywriting, visual assets), and digitizing business processes (CRM, automations, eCommerce). I also work on brand identity and create graphic materials (flyers, logos, PDFs), offer consulting to musicians on digital promotion, distribution and positioning, and build and maintain one-page websites.

Managed order processing and shipment fulfillment, purchases from breweries, and sales reports. Implemented a system for shipment management and related costs. Head of Commercial Department & Marketing Strategies: Managed automated and single-send DEM campaigns via CRM, pre- and post-sales customer care, purchase consulting for B2B clients, editorial planning, and advertising management on META platforms. Conducted data analysis (sales reports, costs, couriers, profit margins, and buyer persona analysis) and handled customer phone interactions. Participation in events and trade fairs, tastings, Brand Ambassador.

Customer reception and purchase consulting for both wine and beer, food pairing with beer tastings. Warehouse and inventory management for both the retail shop and the B2B, order and supplier handling. I provided consultancy for the brand development of the store's own wine line and oversaw the digitization of the wine shop by implementing its digital inventory database.