Freelancer profile translated to English.
Back to original languageAbout Mats
An eloquent marketing and sales professional with over 10 years of experience in the international consumer goods industry, including over 3 years in leadership positions. FMCG & NON-FMCG. Mats has expertise in both setting up and scaling B2B, DTC, and e-commerce initiatives.
Key Skills:
- Analytical - Quickly understands situations and is good at identifying opportunities
- Excellent Communication - Interviewing, negotiating, presenting, and motivating
- Creativity - Solution-oriented, winning mentality, goes the extra mile when needed
Mats is available for both strategic tasks and execution. Mats is most valuable to brands and companies that want to (re)position themselves in a certain market and want to bring in knowledge, insight, and creativity for this.
Dutch
Native or bilingual
English
Fluent
Can work on-site
Amsterdam (up to 50km), Utrecht (up to 50km)
Experience
- ESN - Elite Sports Nutrition | The Quality GroupCountry Lead NetherlandsAGRICULTUREOctober 2023 - Today (2 years and 8 months)Amsterdam Metropolitan Area, NetherlandsI lead TQG's operations in the Netherlands, driving our brand’s growth and success, including being P&L responsible. Since ESN's launch in NL, I have focused on accelerating its market presence, ensuring unbelievable growth and establishing it as a key player in the local sports supplement market.
- Strategic Leadership: Own and drive the strategic vision for ESN’s market entry and growth in the Netherlands.
- Executive Collaboration: Partner with HQ leadership to align global strategies with local execution.
- Leadership Excellence: Lead and inspire cross-functional teams to achieve ambitious goals.
- Cross-functional Synergy: Enhance collaboration between departments to boost teamspirit and motivation.
- Market Expansion: Spearhead the successful launch and expansion of ESN in the Dutch market, achieving incredible growth in a short timeframe.
Skills: Profit and Loss Management · Strategic planning · Leadership of multidisciplinary teams · Market development · Business collaboration - The Quality GroupSr. Business Development Manager NLAugust 2023 - October 2023 (2 months)Hamburg, GermanySetting up the NL-branch of TQG. In 2023 TQG decided to bring some of its brands international. NL was the first country they tried. I came in to develop the business into becoming a dominant player in NL.
- APM | Always Positive MindsetFounderE-COMMERCEApril 2020 - Today (6 years and 2 months)Amsterdam, Netherlands- APM offers high quality sportswear designed for performance and comfort.- All products are 100% Sustainable, Fairtrade and Vegan.- APM is ethically responsible and against benefitting from cheap labor in low income countries. All products are produced in Europe and the factory workers receive an honest salary and work in good conditions, during normal working hours.- APM distributes the products through its own online store, external online marketplaces and various (eco-friendly) affiliates.
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Education
- Bachelor of Applied Science (B.A.Sc.), Sport, Movement, Lifestyle and HealthHogeschool INHOLLAND2014Bachelor of Applied Science (B.A.Sc.), Sport, bewegen, leefstijl en gezondheid