Freelancer profile translated to English.
Back to original languageAbout Mathis
đź‘‹ Employer Branding Consultant & Content Creator | All over France
Looking toattract, engage, and retain the right talent?I will help you build anauthentic, impactful employer brand aligned with your company culture.
🎯 My key expertise:
- 360° Employer Brand Audit (internal & external diagnosis, EVP, culture, HR communication)
- Custom Content Creation: photo, video, graphic design, employee testimonials, portraits, HR stories
- Employer Branding Project Management from A to Z (scoping, production, planning, monitoring)
- Career Site Design & HR Digital Ecosystem Redesign (UX, storytelling, content, candidate journey)
- HR & Editorial Communication Strategy (LinkedIn, social media, print, internal)
đź’ˇ My approach: a creative and strategic vision, at the intersection of content, HR communication, and candidate experience design. I work with B2B & B2C clients, from startups to SMEs, mid-sized companies, and large corporations.
đź› Tools & Know-how:
Adobe Suite (Photoshop, Premiere Pro), Notion, Trello, CMS, Figma, SEO, HR storytelling, employee interviews, video scripts, industry benchmarking.
âś… Why trust me?
- +6 years of experience in HR communication & employer branding (Bpifrance and Danone)
- Results-oriented approach grounded in reality
- Responsiveness, high standards, kindness
đź“© Let's discuss your project! I will respond quickly and propose a tailor-made approach.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Lyon (up to 50km), Lille (up to 50km), Montpellier (up to 50km), Toulouse (up to 50km)
Experience
- DanoneEmployer Branding ManagerAGRICULTUREJune 2024 - Today (2 years and 2 months)France• Employer Branding Strategy: Development and implementation of a new strategy.• Data Analysis: Analysis of recruitment and visibility data on our HR tools (Job boards, career site).• Communication Campaigns: Recruitment, DI&E, Engagement. Creation and reporting of actions taken.• Content Strategies: Redesign and monitoring of content for the career site, job boards, and social media.• Events & Programs: Organization of 3 recruitment events and a young talent program +34% followers, +200% impressions, +85% engagement +20% average time, +36% pages visited, -12% bounce rate.
- BpifranceEmployer Branding Project ManagerHUMAN RESOURCESSeptember 2019 - June 2024 (4 years and 9 months)France• Recruitment Campaigns: Creation and monitoring of recruitment and DEI communications.• Employer Branding Strategy: Building an engaging strategy for employer image and EVP.• Data Analysis: Management of recruitment actions based on data.• Communication: Management of recruitment channels (career site, job boards, and social media) through photo, video, and graphic content highlighting company culture.
- Pemsa groupeHuman Resources AssistantCIVIL ENGINEERINGJanuary 2017 - January 2018 (1 year)Switzerland• Improvement of the unsolicited application process.• Recruitment.• Payroll.• Personnel administration.
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Education
- MasterHTW UniversityMaster
- BachelorIAE Montpellier2018Bachelor of International management & business