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Mathilde S.MS

Mathilde S.

Communication, Marketing, Event Manager

€550/day
5 projects
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mathilde

With a foot in communication, marketing, event management, project management, or even tech, retail, or impact, like a real game of Twister, I find my balance through all these skills and experiences! 🔴 🔵 🟢 🟡

The missions I can support you with:

🧬 Defining your brand identity: DNA and values, branding, storytelling

🗣️ Developing your communication strategy: positioning, target audience, message, tone, channels, materials, roadmap, partnerships

✍🏼 Optimizing your brand content

🎯 Implementing your marketing strategy: audit, benchmark, acquisition, loyalty

✨ Designing and coordinating your internal or external events: trade shows, conferences, symposiums

🧭 Managing and steering your projects


The little extra: I am also interested in projects focused on impact, whether ecological or social. I help companies move towards more useful and virtuous models.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • bpifrance
    Offer Valorization Officer / Project Manager
    BANKING AND INSURANCE
    November 2022 - Today (3 years and 7 months)
    Maisons-Alfort, France
  • Ceercle Project
    Project Manager, Marketing and Communication Manager
    DIGITAL AND IT
    February 2022 - Today (4 years and 4 months)
    Paris, France
    Ceercle Project is a laboratory for creating impact-driven new technologies, focused on solutions addressing social and environmental issues.

    In this context, I am supporting two major projects:

    TIE - Tech It Easy Platform: a platform connecting freelance developers from developing countries with European clients.

    Responsibilities:
    - Project conception & steering
    - Brand Identity
    - Creation of digital communication materials: website, social media...

    CRYPTOBADIES: Web3 training program for women.

    Responsibilities:
    - Program implementation
    - Monitoring and steering
    - Brand Identity
    - Creation of digital communication materials: website, social media...
    - Marketing campaigns
    Web Marketing Strategy Brand Content Branding & Identity Project Management Communication Materials Project Steering
  • Criteo
    Field Marketing Manager EMEA
    E-COMMERCE
    November 2019 - December 2020 (1 year and 2 months)
    Paris, France
    Implementation of the Marketing strategy for the Retail Media Business Unit in EMEA (France, UK, Benelux, Spain, and Germany):
    - Implementation of the marketing plan for each region in collaboration with local sales teams
    - Implementation and monitoring of the branding and content marketing strategy
    - Monitoring and analysis of marketing campaigns: tracking, KPI analysis, metrics creation
    - Creation of sales tools: sales support, case studies, product brochures, surveys...
    - Organization of online and offline events, creating new business opportunities and accelerating business
    - Coordination of team presence at trade shows and conferences
    - Partnership implementation
    Web Marketing Strategy Content Marketing Event Organization Brand Content Sales Tools

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Education

  • Master in Communication Strategies and Management
    ISTC - Institute for Communication Strategies and Techniques
    2011
    Master 2
  • BTS in Business Communication
    Lycée Technique Jeanne d'Arc - Rennes
    2008
    BTS Communication des Entreprises

Skill set (20)

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