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Mathilde RussoMR

Mathilde Russo

Senior Web Project Manager, AMOA, Consultant

€600/day
1 project
Bordeaux, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mathilde

After studies focused on multimedia (I notably attended Gobelins school) and oriented towards professionalization (apprenticeship), I began my career at BETC EuroRSCG (Havas group). I was a project manager, particularly for the Danone CRM program. I also worked on brands like Disney, SFR, and Louis Vuitton.

After 5 fruitful years, I found my place at Marcel (Publicis) where I started as a group leader. I managed a team of 4 people to deploy Garnier's websites internationally for L'Oréal. So much travel around the world at that time! I evolved to the position of project director where I improved my management skills with a larger team.

5 years later again, I decided to turn my career towards a smaller agency named ESV Digital where I directed the web studio for 3 years.

Finally, with a solid experience of over 18 years in digital agencies and 13 years in management, I founded my own web agency named Caravansérail in January 2016. What do we do? All digital consulting services, strategy, website creation, development, AMOA, digital marketing, SEO, social networks, e-commerce, motion design, video, mobile… The agency is now 10 years old and we are about thirty employees.

6 years ago, I also chose to learn a second profession: that of training in ludopedagogy: facilitation & coaching with agile games, serious games, innovation games: I transmit learning through play! My specialties: management, project management, team building, team cohesion, agile methods, soft skills, self-confidence, public speaking. In companies or higher education.

And yes: I am indeed available on MALT to support you on all your web projects with or without my team!

Hope to see you soon!
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Bordeaux (up to 50km), Bordeaux (up to 50km)

Experience

  • Roche
    Website / User Experience Manager
    PHARMACEUTICALS INDUSTRY
    June 2024 - June 2025 (1 year)
    Boulogne-Billancourt, France
    Responsible for the redesign of websites with a strategic vision, in collaboration with key contributors (marketing, communication, IT).
    Specify and initiate the redesign process of websites for patients, ensuring they reflect the business commitment.

    Responsibilities:
    - Implement the strategic recommendations already defined with a clear vision for website redesign
    - Orchestrate content prioritization to streamline user journeys around key themes to be identified, ensuring an intuitive and relevant navigation experience.
    - Design and supervise interface design to ensure an attractive aesthetic and optimal usability.
    - Collaborate closely with internal stakeholders, including marketing, communication, and development teams, to ensure the consistency and effectiveness of redesign efforts.
    - Coordinate with external stakeholders, including design and development agencies, to ensure quality and compliance with standards.
    - Manage the schedule and resources to meet established redesign deadlines.
    - Oversee testing and analysis to ensure an optimal user experience and effective conversion.
    - Ensure transparent and regular communication with all stakeholders to ensure understanding and engagement throughout the redesign process.
    User Experience Design Change Management AMOA Project Management English
  • Caravansérail
    Senior Digital Consultant // Trainer // Web Agency President
    DIGITAL AND IT
    January 2016 - Today (10 years and 7 months)
    Paris, France
    Digital consulting services, Expertise & Coaching, IT Training in Production Management, Management, Consulting, E-commerce
    E-commerce Digital Transformation Management Training Consulting
  • ESV Digital
    Production Manager
    June 2013 - November 2015 (2 years and 5 months)

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Education

  • DESS, Communication and Multimedia
    Université Paris II Assas
    2005
    DESS, Communication et Multimédia
  • Master's degree, Audiovisual and Multimedia Sciences and Techniques
    Université de Marne-la-Vallée
    2004
    Maîtrise, Sciences et Techniques Audiovisuelle et Multimédia

Skill set

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