Freelancer profile translated to English.
Back to original languageAbout Mathilde
With several years of experience in digital communication and marketing, I will help you develop your company's online presence and define your communication strategy, specializing in **LinkedIn**.
Why you need me today:
- The company LinkedIn page is not taking off
- Posts (both from the company page and from executives) are not converting
- You have no embodied voice, the only active channel on LinkedIn is the company page
- You want your employees to use LinkedIn better to achieve their goals (recruitment/employer branding for HR, sales for salespeople, etc.)
What I can do for you:
Production:
- Editorial calendar creation
- LinkedIn post writing (for the company page and/or personal page(s))
- Page optimization (for the company page and/or personal page(s))
Strategy:
- Audit of your LinkedIn page (company and/or personal)
- Definition of your LinkedIn communication strategy
- Work on recycling your existing content
- Introduction of LinkedIn into your sales cycle
Training:
- Skill-building workshops for your HR, Marketing, Sales teams: profile redesign, public speaking, network development
Here are some examples of projects for our collaboration, but I remain open to other needs! I look forward to discussing your challenges with you and helping you achieve your goals.
French
Native or bilingual
English
Native or bilingual
Can work on-site
Lille (up to 50km), Paris (up to 10km), Bordeaux (up to 10km), Quimper (up to 10km)
Experience
- Mathilde Piriou (autoentreprise)Communication ConsultantMarch 2022 - Today (4 years and 5 months)- LinkedIn Training Workshops- Editorial Calendar Production- Communication Strategy- Branding Work
- GlobalExamPartnerships ManagerEDUCATION AND E-LEARNINGAugust 2021 - March 2022 (7 months)Paris, FranceI launched an ambassador program and gathered around thirty clients (B2B in education, language training organizations, and corporate) to:- deepen our relationship with them- develop joint communication to make them promoters of GlobalExam!Among my achievements:- Ten webinars- A co-creation event with about ten clients in person- Three business cases- Written and video testimonials- Invitations to webinars and podcasts...--> In short, a content creation strategy and client relationship development to build a network of involved partners, ambassadors for GlobalExam!
- idealCOHead of Expert Network & Head of Legal Affairs TrainingEDUCATION AND E-LEARNINGJanuary 2021 - July 2021 (6 months)Île-de-France, FranceidealCO offers online training for local government officials.And we need experts to deliver this training!Regarding the Expert Network(+120 organizations: lawyers, consulting firms, associations, etc.).- Organized about twenty web conferences for local government officials- Developed and structured this network of experts (partnership and relationship building are key)- Promoted this department, internally and externally: new video formats, presentation brochure, catalog...Regarding the Training Manager- I scheduled, organized, and led about fifteen training sessions with local government officials and lawyers- I managed the community on the idealCO digital platform- I conducted legal watch and supervised a steering committee to enrich the program (after all, involving the target audience best satisfies their needs!)- I monitored subscriber satisfaction
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Education
- Master of Comparative Political Science and Sociology, Political SociologySciences Po Bordeaux2018Master de Science Politique et Sociologie Comparatives, Sociologie politique
- Master 2 (M2), International Relations and AffairsSciences Po Toulouse2019Master 2 (M2) , Relations et affaires internationales