Freelancer profile translated to English.
Back to original languageAbout Mathilde
I help brands build a coherent digital strategy, create high-value content, and transform their online presence into a growth lever.
My previous missions?
- Development and implementation of digital communication and marketing strategies
- Creation of visuals and content adapted to target audiences and channels
- SEO/SEA optimization to generate qualified traffic and improve ranking against competition
- Design and management of influencer campaigns
- Customer Relationship Management (CRM) to strengthen loyalty and improve user satisfaction
- Creation and management of websites to boost brand visibility and awareness
- Branding & creation of coherent and impactful visual identities
Have a project in mind? Feel free to contact me. I would be delighted to discuss it with you and see how we could collaborate to achieve your goals.
French
Native or bilingual
English
Conversational
Spanish
Basic
Can work on-site
Paris (up to 15km), Amilly (up to 30km)
Experience
- HorsicarRight-hand person to the CEOTRANSPORTATIONJanuary 2022 - Today (4 years and 5 months)Management of communication, marketing & influence (B2B and B2C)Management of ambassadors and influenceParticipation in strategic decisionsCreation of visuals and contentCommunity managementUser support and customer relationship managementClient prospecting and awareness buildingImplementation of marketing and sales strategies and plans.Responsible for B2B and B2C offer development
- Les RaffineursCustomer Relations OfficerENTERTAINMENT AND LEISURENovember 2023 - January 2024 (2 months)Support for existing customer service during the Christmas period.Dispute resolutionResponding to customers by email and WhatsApp
- HorsicarRight-hand person to the CEOTRANSPORTATIONSeptember 2022 - August 2023 (1 year)- Participation in strategic decisions- Project management- Client prospecting, awareness building (visits to equestrian centers, trade shows, phone, emailing, etc.)- Creation of visuals (communication, application, new website,...)- Event organization- User support and customer relationship management- Management of relationships with ambassadors- Community Management (Instagram + Facebook)- Writing blog articles / Interviews with professionals/riders- Website moderation, content verification- Assistance with website migration to a new site
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Education
- Manager of Events and TourismParis School of Sports2023Titre RNCP 35143 de niveau 7 - Spécialité événementiel (2e de promotion)
- Bachelor Digital, Marketing & CommunicationISEG Paris2021